1 / 10

AMD 50x15 Initiative

AMD 50x15 Initiative. Dan Shine Marketing Director Russian Economic Forum London April 11, 2005. AMD Overview. A leading global supplier of innovative semiconductor solutions for the personal and enterprise computing, communications and consumer electronic markets. Founded: 1969

cchester
Download Presentation

AMD 50x15 Initiative

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. AMD 50x15 Initiative Dan Shine Marketing Director Russian Economic Forum London April 11, 2005

  2. AMD Overview A leading global supplier of innovative semiconductor solutions for the personal and enterprise computing, communications and consumer electronic markets Founded: 1969 Headquarters: Sunnyvale, California Employees: 15,800 worldwide Sales Mix: 78% international • 2004 Revenue: $5 billion • 2004 Q4 Revenue: $1.26 billion • Flash Memory:$504 million • Microprocessors: $730 million • Other: $30 million Russian Economic Forum – Dan Shine

  3. Lead the industry to pervasive64-bit computing 50x15 Enable a new global population oftech-capable consumers AMD Leadership Opportunities Establish MirrorBit™ technology as thenext industry standard in Flash memory Russian Economic Forum – Dan Shine

  4. Evolve beyond products and technologies to solutions Our Philosophy: Customer-Centric Innovation Customers are at the center of everything we do Expand connections with customers, partners and end users Enable meaningful customer differentiation at ever-declining costs Russian Economic Forum – Dan Shine

  5. Enabling a New Global Population of Tech-Capable Consumers • Deliver affordable, accessible Internet connectivity and computing capabilities to 50% of the world’s population by the year 2015 • 85% of the world’s population does not have Internet access due to affordability and infrastructure constraints. This presents a huge opportunity for AMD to address the needs of billions of people around the world • Empowering a new, global generation of tech-enabled citizens Russian Economic Forum – Dan Shine

  6. AMD’s 50x15 Initiative • Good Business • Create economic opportunities • Change the World • Accessible hardware platform • Simple, Accessible, Empowering technology • Customer-centric focused • “Geo-sensitive” approach • Targeted solutions for high-growth markets • Partnering with governments, mfgs., distribution & financial institutions • Integrated, end-to-end ecosystem • More than technology alone • Includes packaging, distribution, service, support and microfinancing Principles for Success Russian Economic Forum – Dan Shine

  7. “How will the world communicate in 10 Years?” • Easily send e-mail even if you can’t type or spell • Instant message (IM) with someone who doesn’t speak your language • Know children who currently have never heard of “long distance” or even “phone number” • Never have to relearn an interface. It will adapt to you. In 10 Years You will... Russian Economic Forum – Dan Shine

  8. “What will the world use to communicate in 10 Years?” In 10 Years You’ll Use… • “Disposable” Voice-based computers and wireless phones without a display or keyboard • Solar-powered “laptops” connected to Local Village uplinks to the world • Universal translators in every conceivable application, from note-taking to navigation, reading to romance • Small, foldable displays with gigabytes of memory and wireless built-in, constantly recording high definition educational, governmental, political, and entertainment-oriented content Russian Economic Forum – Dan Shine

  9. How we started… • Launched 50x15 Initiative in January 2004 at the World Economic Forum (WEF) annual meeting • Launched Personal Internet Communicator (PIC) in India in October 2004, The Caribbean in December 2004: First proof point of 50x15 Russian Economic Forum – Dan Shine

  10. Personal Internet CommunicatorA New Product Category • PIC is an affordable consumer device designed to provide managed Internet access for people in global, high-growth markets. • The PIC is designed to be high-quality, affordable and easy to use for first-time technology users. • Complete, User-Friendly Solution The PIC offers a suite of productivity tools that enables improved communications and opportunities for furthering education. Russian Economic Forum – Dan Shine

More Related