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Project FEMALE aims to support women entrepreneurs in Europe by providing training, practical information, and access to a social media forum. It addresses the challenges and needs of female entrepreneurs to strengthen their skills and competences.
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No.2013-1-IS1-LEO05-02635 Fostering Female Entrepreneurship in Lithuania Kaunas Science and Technology Park Vaiva Kelmelyte Kaunas, 2015 05 28
Project FEMALE aims: No.2013-1-IS1-LEO05-02635 Support women entrepreneurs across Europe who have recently started their business, to strengthen their skills and competences, both in terms of hard and soft skills. We aim to: • Provide training that will increase their skills and competences. • Encourage women to start up their business, by giving them access to practical information. • Strengthen networks by offering access to a new Social Media Forum specifically for female entrepreneurs. Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
ProjectFEMALE consortium: No.2013-1-IS1-LEO05-02635 • Directorate of Labour (VMST(PES)), Iceland. • Inova Consultancy ltd. (INOVA), United Kingdom. • Associacion de TrabajadorasAutonoas y Emprendedoras de Madrid (ATAEM), Spain. • Kaunas Regional Innovation Centre (KRIC), Lithuania. • Vitale Technologie Comunicazione (VITECO), Italy. • Business University of Bifrost (BU), Iceland. Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
Socio-economic situation: No.2013-1-IS1-LEO05-02635 Source: Eurostat: eurostat.ec.europa.eu Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
Start-up difficulties by gender: No.2013-1-IS1-LEO05-02635 14 EU countries, 2005 Source: OECD (2011), “Obstacles to entrepreneurship by gender”, in Entrepreneurship at a Glance 2011, OECD Publishing. http://dx.doi.org/10.1787/9789264097711-22-en Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
Complex picture: No.2013-1-IS1-LEO05-02635 • Women are less keen than men on starting their own business. • Women entrepreneurs continue to be a minority in all countries. • Enterprises owned by women are significantly smaller and less represented in capital-intensive sectors and these and other factors tend to penalise them in terms of sales, profits and labour productivity. • Women in business are more often seen in the service sector rather than production. • Women entrepreneurs rely substantially less than men on loans, both for start-up and for financing their activities. Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
programme in Lithuania: No.2013-1-IS1-LEO05-02635 Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
programme participants No.2013-1-IS1-LEO05-02635 Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
programme participants (activity profiles): No.2013-1-IS1-LEO05-02635 • SEO services: www.seomama.lt • Training: www.ican.lt • Training: www.fitin.lt • Pshichological consultation: www.gki.lt • Dance training: www.line-dance.lt • Engineering company: www.energyadvice.lt Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
programme participants (activity profiles): No.2013-1-IS1-LEO05-02635 • Natural products (e-shop): www.naturela.lt • Digital art technologies and products development: www.indeform.lt • Celebrations decorations and attributes e-shop: www.partypanda.lt • Virtual shop for family: www.uodas.lt • Gardening: www.sodo.lt Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
Needs of female entrepreneurs: No.2013-1-IS1-LEO05-02635 • Stop gender grouping- segregation created may inadvertently be reinforcing the gender gap further. • Support with business education but also to raise their self-esteem(role models: successful female businesswomen, and their achievements). • Encourage female entrepreneurs to apply for grants and support available: taking risks, even though fear of risk can be seen as a positive attribute. • Strengthen and encourage women in technological knowledge and social media as important in connection with marketing online. • Because of difference between rural and urban- high quality web based teaching material and online support and network. • Givenflexible hours to accommodate school hours, or at the least offer some form of discounted childcare. Project “FFEMALE” / No.2013-1-IS1-LEO05-02635 Kaunas / 201505 28
Follow us: No.2013-1-IS1-LEO05-02635 • FEMALE Social network: http://www.femaleproject.eu/connect-in-europe?lang=en • Facebook: https://www.facebook.com/femaleprojecteu?fref=ts • LinkedIn: https://www.linkedin.com/groups/Female-Supporting-Fempreneurs-8129148?gid=8129148 • Twitter: https://twitter.com/ProjectFFEMALE Projektas “FFEMALE” / Nr.2013-1-IS1-LEO05-02635 Kaunas / 2014 12 19