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UNMAAD 2014;

UNMAAD 2014;. IIM Bangalore’s Annual Cultural Fest. UNMAAD. over the years. India’s Biggest B-School Fest Mega performers at Professional Nites 3 0,000 footfalls over 3 days Over 400 colleges Over 125 corporate houses. Unmaad’s Flagship Nights. B-School of Rock

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UNMAAD 2014;

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  1. UNMAAD 2014; IIM Bangalore’s Annual Cultural Fest

  2. UNMAAD over the years • India’s Biggest B-School Fest • Mega performers at Professional Nites • 30,000 footfalls over 3 days • Over 400 colleges • Over 125 corporate houses

  3. Unmaad’s Flagship Nights B-School of Rock Over 100 semi-professional rock bands competing in the Rock capital of India for one of India’s most coveted titles Pro-Nite Previous performers include KailashKher, KK, Indian Ocean and Strings Fashion Show India’s biggest colleges competing and setting the ramp on fire

  4. 3 days of non-stop events 30+ EVENTS ConQUIZition Cogito ergo sum Tick-Talk Pot Pourri KaviSammelan LITERARY DANCE Step up Nrityanjali Footloose MUSIC Photography Workshop Mocktail Mixing Hip-Hop & Bollywood Artistic Photography Film Making Pottery WORKSHOPS Mish-Mash Masquerade Toonscape Aperture Antakshari Rockolesseum Swar Sangram Tarang FINE ARTS DRAMATICS Curtain Call Nukkadnatak Mum’s the Word Role play

  5. Why you should be a part of Unmaad2014 • Leverage our huge alumni network of 10000+ alumni and gain visibility at the various alumni events organized at IIMB. • Opportunity to interact with your target segment in the campus through a stall which can be used to increase membership of your company’s loyalty programs • Branding across all publicity channels and communication for Unmaad, including posters, banners, website, social media , television (MTV/VH1) and print media (TOI, The Hindu) • Customized events and brandingopportunities during the festival to promote your company, latest designs and new product launches • Over 20,000 footfalls with a target group between 18-35 years. Colleges from all over India (Delhi, Mumbai, Chennai, Ahmedabad, Shillong) participate and engage in Unmaad. • Gain visibility and brandingthrough the Flag-ship event Pro-Nite which attracts more than 5000+ people including many families of Bangalore residents and outsiders. • Be a part of the social initiatives to be taken as part of Unmaad 2014. Have activities planned by partnering with different NGOs. Over 30 events with 5 flagship shows and 7 workshops. Many more events/shows designed for your company.  

  6. Reaching the Target Segment Young Professionals From 200+ companies: Texas Instruments, Goldman Sachs, Honeywell, Accenture, McKinsey, Infosys, Hindustan Unilever, Citibank College Students 400+ Colleges (UG &PG) 30,000 Footfalls from 50+ Cities PESIT MOUNT CARMEL SRCC

  7. IIM Bangalore CulCom 2013-2014 Social Outlook

  8. Past Sponsors Everyone is here for Unmaad!

  9. Extensive Media Coverage • FM Radio • Mentioned on prime time • On air play out of ‘Unmaad‘ jingles • On air call ins with students of ‘Unmaad ‘during the 3 days • Live Interview and performance of Rock competition winners to go on air • Television • Unmaad’ in ‘MTVCollege Beat’ • ‘Unmaad’ publicity on MTV India Facebook community , with over 12.30,000 fans! • ‘Unmaad’ on MTV ticker • Newspaper • Complete pre and post event coverage • Advertisements in Times of India main and Bangalore Times for ‘Unmaad’ • Special editorials on Unity concert, India Inspire and Unmaad theme Extensively covered by:

  10. Branding and Publicity 50,000+ Unique Visitors to Unmaad website 100+ 4000+ 30,000 On Campus Branding Outdoor Publicity • Hoardings & OOH media • Mobile Van • Material in prominent retail outlets • Backdrop & Banners • Public address systems OOH media screens in CCD - Bangalore Posters sent across colleges & Corporates Footfalls over 3 days Media Publicity Customer Activations Corporate Publicity Online Publicity • Stalls and kiosks during the fest • Sampling opportunities • National Dailies - TOI • Radio broadcasts & TV spots • Posters to 125+ corporates • Access to 1000+ IT professionals • Facebook, Twitter, Youtube, Wiki • Official Unmaad website CINEMAS MALLS PARTNERS HOARDINGS Past Partners: PVR and Inox. Unmaad slides shown in movies Past Partners: Forum and Garuda 2 dropdowns and 4 standing banners in prominent locations Past Partners: Numerous Publicity partners like Pizza Hut, Coffee Day Past Partners: 5 Hoardings in prominent locations including MG Road and CMH Road

  11. Sponsorship Opportunities * Options include Mr. and Ms. Unmaad, Nukkad Natak (Street Play), Footloose (Group Dance), Step Up (Solo Dance) and Rockolesseum (Group Music Competition)

  12. Hope to see you at Unmaad2014! www.unmaad.com GET CONNECTED! Venkat R Iyer Coordinator - Sponsorship +91-8095901000 venkat.iyer13@iimb.ernet.in venkatr16@gmail.com

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