Seven Customer Retention Tips For Subscription-Based E-Commerce Businesses

1. 7CUSTOMERRETENTIONTIPS FORSUBSCRIPTION-BASED E-COMMERCEBUSINESSES Seven actionable tips to make sure that your customers don't hit the unsubscribe button anytime soon. Flexible subscription payment models Give your customers the power of choice by enabling different automated payment methods such as direct debit and other continuous payment gateways.  Seamless subscription billing Businesses should look to create Netflix- style billing relationships that makes it so easy for customers to buy services from you, that it's almost unnoticeable. Top-of-the-line customer service The most loved businesses have the friendliest customer reps, who are willing to go the extra mile to help subscribers. Flawless warehouse operations The best businesses pay a lot of attention to this aspect since it is important to handle large volumes and can hugely impact customer experience.  Value-added discounts Give your customers additional value by offering them discounts on long-term subscriptions and rewarding them for their loyalty.  Data Analytics  Metrics such as cost of acquisition, average revenue per user, monthly recurring revenue, retention rate and customer lifetime value are some key metrics that keep you on the right track. Digital Transformation Be it through new pricing mechanisms, innovative customer outreach programs or investments in technology, businesses should continue their digital transformation efforts.  For more on subscription billing, visit www.cerillion.com/skyline