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TYPOGRAPHY - DFP b7 Distinguish between serif and sans serif fonts

TYPOGRAPHY - DFP b7 Distinguish between serif and sans serif fonts. Objective: Given resource material/lecture, the student will identify both serif and sans serif fonts with 100% accuracy. What is a font?. Complete set of type of a particular face, style, and point size.

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TYPOGRAPHY - DFP b7 Distinguish between serif and sans serif fonts

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  1. TYPOGRAPHY - DFP b7 Distinguish between serif and sans serif fonts Objective: Given resource material/lecture, the student will identify both serif and sans serif fonts with 100% accuracy.

  2. What is a font? • Complete set of type of a particular face, style, and point size. Question: How many are there? Websites to search

  3. Serif • Characters that are vary in thickness and have a stroke that projects from the top or bottom of the main stroke of the character. • Note: studies show that serif fonts provide visual clues to direct the reader’s eye from one character to the next, making serif fonts easier to read.

  4. Sans Serif • Characters that are uniform in thickness and do not have serifs.

  5. Script • Characters that look like handwriting, hand lettering or calligraphy

  6. Decorative • Characters that are ornamental

  7. GUIDELINES • Do not use more than two fonts in a layout! • Serifs for large body copy • Sans serif to convey messages • Script fonts for festive moods • Decorative used only for a few words

  8. Class Assignment • Useidentifont.com to identify each of these fonts. Write the name of the font to the right of the text in the appropriate number. Once you have all 8 fonts identified, turn in for evaluation. 1. 2. 3. 4. 5. 6. 7. 8

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