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AFAMs and Civil Air Patrol PIOs August 2012. Overview. CAP Mission Summary Training and Qualification Changes Press Release Issues. CAP Missions Are Changing. FY05 “A”, “B” & “C” Mission Comparison. CAP flew 108,248 Hours in FY05 44,979 on “A” Missions 8,719 on “B” Missions
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Overview • CAP Mission Summary • Training and Qualification Changes • Press Release Issues
CAP Missions Are Changing FY05 “A”, “B” & “C” Mission Comparison • CAP flew 108,248 Hours in FY05 • 44,979 on “A” Missions • 8,719 on “B” Missions • 54,550 on “C” Missions Note: “A” Missions includes Liaison Flying
We’re Supporting More AFAMs FY12 “A”, “B” & “C” Mission Comparison As of July • CAP has flown 75,877 Hours so far in FY12 • 48,313 on “A” Missions • 7,606 on “B” Missions • 19,957 on “C” Missions Note: “A” Missions includes Liaison Flying
The Problems • Trained and experienced PIOs are often not available for major missions • Missed Opportunities • Internal and external marketing has to happen at all levels of the organization • CAP PIOs must meet the same standards as customer agencies and know our place
Current PIO Requirements • C-3000 – Demonstrate the ability to prepare an initial and follow-up news release • C-3001 – Demonstrate the ability to maintain a complete media contact list • C-3002 – Demonstrate the ability to coordinate news media visits to mission sites • P-0101 – Demonstrate the ability to keep a log • L-0001 – Basic communications procedures for ES Operations • Complete Basic Communications User Training (BCUT) • Take CAPT 117 – ES Continuing Education exam • Complete NIMS training - IS 100, 200, 700 and 800 and ICS 300 Courses • Complete two missions as a supervised trainee
The Future • Two levels of training based on the National Incident Management System (NIMS) requirements from the Department of Homeland Security (DHS) • There will basically be two levels of PIOs • Current PIOs will have 3 years to work to qualify to the new Level 2 standards
Level 2 PIO • Level 2 PIO Requirements (In addition to the current): • Demonstrate additional proficiency in writing, photography, and presentation preparation – all needs for a good release • Demonstrate ability to prepare for and conduct a press conference • Complete IS-29 (PIO Awareness), IS-42 (Social Media in Emergency Management) and IS-702.a (NIMS Public Information Systems) • Complete FEMA G-290 (Basic PIO Training) or a CAP equivalent as determined by NHQ • Complete 2 missions as a level 2 supervised trainee • Recommend personnel complete G-291 • Current PIOs that meet these requirements can be qualified immediately by their wing commander or designee.
Level 1 PIO • Level 1 Requirements: • Complete ICS 400 • FEMA’s G-291 (Joint Information System/Joint Information Center Planning) or equivalent CAP PIO Courses as determined by NHQ • 2 missions as a Level 1 Supervised Trainee • Recommend that personnel complete E-388 (Advanced PIO Course) or CAP equivalent • Current PIOs that meet these requirements can be qualified immediately by their region commander or designee.
Press Releases • Air Force always has coordination and approval right on AFAMs • Typical AFAMs (SAR, DR, Intercept, etc.) this approval comes from the Air Component Commander’s PA • AFRCC coordinates SAR direct unless we push high profile request • Otherwise they should run through the NOC to 1st, 11th, or 13th Air Force for approval, with assistance from NHQ/PA especially on high profile missions • Other AFAMs (Cadet Orientation Flights, Training) are approved by CAP-USAF with Air University Coordination – run them through the NOC & NHQ/PA – this is normally a courtesy copy unless it is a hot topic
Press Releases • Corporate Missions are local approval (Wing), but assistance is available from the NOC and NHQ/PA • Highly encourage local releases for high profile events or activities to be coordinated with the NOC and NHQ/PA • Local customers should be included in your coordination process to avoid backlash • If all else fails, call and ask for help! • The NOC duty officer is available 24/7/365 • 888-211-1812 ext 300 • NHQ/PA is available during duty hours and after hours, and the NOC has never had trouble reaching them either
Hiccups • Imagery vs. Publicity Photos • Disaster imagery (damage photos) taken for a customer is generally considered their property unless they have given approval for CAP to use the imagery otherwise • Suggest you work with customers to include that in the initial request or authorization • CAP does not intend or plan to be in the imagery retention business – too many oversight issues • Members can’t just keep pictures for themselves • If you use your own camera to take imagery, you need prior approval, and must plan to turn over all imagery • Posting to social media without approval is even worse!
Hiccups • Publicity photos are generally acceptable, but can also require prior approval • CAP Members have a release on file with their membership application, but should be coordinated with either way • Non-CAP members need to be identified, and approval to use the photo received – email is acceptable • Approval of the people in the photo may not be enough; sometimes the background of the photo is more important, and sensitive, than who is in it. • It’s best to get photos documented early, and approval run with releases, rather than as an after thought • Even staged photos or imagery requires coordination
Hiccups • Information is perishable • A good photo may not be usable if we can’t get approval to use it because nobody documented who was in it • In order to build good releases we need newsworthy details and quotes from the scene – after the incident is over it is often too late to get it • Timeliness is a concern for all of us – the more lead time and prep we have, the better off we are • Media flights are possible, but must be vetted to be sure it makes sense and we control what we can • Make sure we know when the press is riding on board
Hiccups • Some missions require a zero public release policy, or a very controlled release for good reasons: • Safety of law enforcement officials for current or ongoing missions • Strategy or exposure of military resources or capabilities • Sometimes we can get publicity much later, but still may not want it or need it • Threats are sometimes made to military units just because of their mission, and we don’t need to have CAP associated with that • There is often little to no interest for old mission info
Thank you for your dedicated serviceto your communities, state and our nation!