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What Make HTC So Popular ?. First group : 文產二 LiLy ( 鄭玉潔 ) 、 Monica ( 蔣夢妮 ) 、 Lorraine ( 羅文君 ) 、 兒英四 Helen ( 潘鈺涵 ) 、 Sharon ( 王香勻 ) DATE:2010/11/19. Table. Company Profile HTC’s history Founders & Growth Reasons of success Product & Vision Interview
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What Make HTC So Popular ? First group: 文產二LiLy(鄭玉潔)、Monica(蔣夢妮)、Lorraine(羅文君)、 兒英四Helen(潘鈺涵)、Sharon(王香勻) DATE:2010/11/19
Table • Company Profile • HTC’s history • Founders & Growth • Reasons of success • Product & Vision • Interview • Obstacles in Using Smart Phones • Vision of HTC • Competition Advantages • Comments • Conclusion of five members
HTC’s history 1997
Founders & Growth • 1997- Founded • 2000 - First product • 2008~2009-Expansion • 2010/03-Competition with Apple • 2010/06-Corporation with china
Reasons of success • Point-of-sale • Development in system • Multi-cooperation
Product & Vision • HTC Sense: • Make it mine • Stay close • Discover the unexpected • Vision • Innovation • Design philosophy • Customization
Table of Contents • Obstacles in Using Smart Phones • Vision of HTC • Competition Advantages
Obstacles in Using Smart Phones • The price • Perception of smart phones
Vision of HTC • Making smart phones become popular • Lowering the price of smart phones • Simplifying the operation of smart phones
Competition Advantages • Focusing on smart phones extremely • Having an Intense collaboration with Microsoft • Never being “Me, too!”
As a Software Project Engineer • Career specification • Master’s degree • Language: Medium in English four skills • Familiar with computer programs: ASP、C、C++、Java、XML • Other requirements
As a Global Marketing(Part-time) • Career specification • Bachelor or master’s degree • Language: Master in English four skills • Familiar with computer software: HTML、Excel、Outlook、PowerPoint、Word • Other requirements
References • HTC官方網站: http://www.htc.com/tw/ • All Things Digital:http://video.allthingsd.com/video/d8-video-htc-ceo-peter-chou/C325BA6A-6C8C-4442-8BC4-A9AAE503BD23 • 104人力銀行:http://www.104.com.tw/ • 奇摩知識家--宏達電是否適合續抱:http://tw.knowledge.yahoo.com/question/question?qid=1306050904089 • Bloomberg Businessweek:http://www.businessweek.com/globalbiz/content/apr2006/gb20060413_802732.htm • 維基百科: • http://en.wikipedia.org/wiki/HTC_Corporation