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Global Solar Water Heating Market Transformation Initiative. UNEP/UNDP/OLADE/GEF/ICA Regional Workshop for the Transformation and Strengthening of the Solar Water Heating Market in Latin America and the Caribbean Santiago, Chile 23 June 2011.
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Global Solar WaterHeatingMarketTransformationInitiative UNEP/UNDP/OLADE/GEF/ICA Regional WorkshopfortheTransformation and Strengthening of the Solar WaterHeatingMarket in LatinAmerica and theCaribbean Santiago, Chile 23 June 2011
Country Information Located in Easterly Caribbean island Relatively even distribution of wealth Free secondary & tertiary education Population 276,302ppl (2008) 42 on HDI Net importers of oil and gas
EarlyInitiatives Recognitionforthedevelopment of thefirst solar waterheaterisgiventoArthur Coppin, a Barbadianchemist and Sir Frank Hutsonwhoweretoldtobuildone in 1935 Then came Anthony Hoad, who along with a Simpson of D.M.Simpson also constructed solar water heaters in the sixties
Solar Heating Development Professor Tom Lawand Brace Research Institute McGill University Used available materials to construct one of the first “low cost solar water heaters”
The first Oil Shock The oil disruption of 1973 provided the spark that would rekindle the use of solar energy for water heating.
The Birth of Solar Dynamics Along with CADEC staffers he piloted a $4,200.00 US dollar pro project to the CADEC board Project : Reverend Andrew Hatch
The Birth of Solar Dynamics Bishop Gomez invited James Husbands GCM to join to provide marketing
Developing the Market Government Business Society
The Business of Solar Water Heating Through entrepreneurial drive, quality and innovation Solar Dynamics was able to target and cater to customers through: • Needs fulfillment • Product reliability • Quality Service & Maintenance • Performance Guarantees • Market Education
Expanding to the Caribbean Solar Dynamics hot water systems can now be found in: Bahamas Guyana Grenada Jamaica St. Lucia
Government Involvement The Late JMGM “Tom” Adams, former Prime Minister of Barbados, was attracted to the concept of building your own solar water heater – he made one with the assistance of his plumber. Unhappy with the temperature produced, Mr. Adams sought out Solar Dynamics for assistance. So satisfied was he with the performance and the reduction in his gas consumption, with a 100 lb cylinder lasting three and a half times as long, that he launched a solar tax rebate to home owners in 1980
Government Involvement • His administration introduced • Tax exemptions on parts imported for manufacturing • Income tax rebate to home owners who installed solar hot water systems • Increased the duties on gas and electric water heaters
Government Involvement Support successive Governments has contributed to the success of this industry. During the tenure of His Excellency The Hon. Errol Barrow, the plant of Solar Dynamics was officially opened at White Park Road. Here His Excellency stated his commitment that all housing projects should have solar hot water systems.
Economic Benefits • The average energy consumption for water heating per family is 4,000 kWh per year (Equivalent to 3.7 barrels of oil per year) • Barbados has approximately 50,000 Solar Water Heaters Total Energy Savings Total oil Import Savings 185,000 barrels of oil US $18, 500, 000.00 or (US$100.00/barrel ) 200,000,000 KWh per year
Economic Benefits - Cumulative Savings Between 1974 and 2002, 35,000 systems were installed with US $130,000,000.00 savings to consumers. Perlack Report, Oak Ridge National Laboratory for the USAID. (www.solardynamicsltd.com/wp-content/uploads/2010/07/SWH-report1-2.pdf) 2
Economic Benefits - Cumulative Savings Consumer Energy Savings from 1974 to 2009: US $ 410,000,000.00 4
Achievements International Energy Agency Solar Heating and Cooling. http://www.iea-shc.org/publications/downloads/Solar_Heat_Worldwide-2010.pdf
Achievements • Introduced Independent Product testing by the Florida Solar Energy Centre www.fsec.ucf.edu • First known company in the world to offer a temperature guarantee • Designed a Horizontal storage tank with production in North America by AO Smith and John Wood Ltd. • The design of aluminum extrusions for collectors
Environmental Benefits Oak Ridge National Laboratory calculated that Barbados saved 15,000 metric tons of carbon emission from 35,000 Solar Hot Water Systems in 2002. This corresponds to an average saving of: 428 kgCO2 per system per year This estimate is in accordance with the US Department of energy (25.4 metric tons of carbon per terajoule). (Bioenergy Feedstock Development Programs: bioenergy.ornl.gov) 6
Summary Historically Barbados has demonstrated a culture of movement towards Sustainable development. This has been evidenced not only by our success in the solar thermal industry but at the overarching strategic level when we hosted the S.I.D.S Conference 1994 and were the first Caribbean territory to articulate plans for a Green Economy
Thank You PresentedBy: Marlon Moore Consultant Solar Dynamics Ltd. www.solardynamincsltd.com