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Results of the T-n-T Social Media Survey

Results of the T-n-T Social Media Survey. Results of the T-n-T Social Media Survey. A Rumsfeld Paradox. KNOWN. The message is that there are known knowns . There are things we know that we know. .

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Results of the T-n-T Social Media Survey

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  1. Results of the T-n-TSocial Media Survey

  2. Results of the T-n-TSocial Media Survey A Rumsfeld Paradox

  3. KNOWN The message is that there are known knowns. There are things we know that we know. So when we do the best we can, and we pull all this information together…and …and we then say, “Well, that’s basically what we see as the situation.” That is really only the known knowns and the known unknowns UNKNOWN KNOWN But there are also unknown unknowns; there are things we do not know we don’t know. There are known unknowns; that is to say there are things now know we don’t know. UNKNOWN

  4. Agenda • Known Knowns • Unknown Knowns • Known Unknowns • Unknown Unknowns

  5. Agenda • Known Knowns • Unknown Knowns • Known Unknowns • Unknown Unknowns

  6. On average, how many hours of your work week are spent on your unit's participation in social media?

  7. What is the social media technology you use to engage your PRIMARY audience most?

  8. Agenda • Known Knowns • Unknown Knowns • Known Unknowns • Unknown Unknowns

  9. How familiar are you with any of the following social media tools?

  10. How familiar are you with any of the following social media tools? Actually using it regularly and strategically!!!!!

  11. How useful do you feel your social media efforts have been as a tool for engaging your PRIMARY audience? % “useful”

  12. Agenda • Known Knowns • Unknown Knowns • Known Unknowns • Unknown Unknowns

  13. Do you measure and report the effectiveness of your social media efforts to your management?

  14. What is your greatest concern regarding incorporating social media into your marketing and communication plan?

  15. Which aspects of social media are you interested in learning more about?

  16. Agenda • Known Knowns • Unknown Knowns • Known Unknowns • Unknown Unknowns

  17. Thank you!

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