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SOCIAL MEDIA MARKETING www.nidmindia.com
What is a social media Marketing Social media marketing is the use of social media platforms to promote a product, service, or brand. It involves creating and sharing content on social media networks such as Facebook, Twitter, Instagram, LinkedIn, and others to engage with target audiences, build brand awareness, increase website traffic, and ultimately drive sales.
Benefits of Socail Media Marketing Social media platforms provide an excellent opportunity to reach a large audience and increase brand awareness. By regularly sharing content and engaging with followers, businesses can build a loyal following and attract new customers.
WHY IS SOCIAL IMPORTANT? Social media has become an integral part of modern life,To stay connected with friends and family: The utmost importance of social media is that it helps in staying in touch with our loved ones. You get to know what are your friends or family doing. Even without meeting up too often, social media helps in creating and sustaining that emotional bond. Communication: Social media platforms allow people to connect with others and communicate in real time regardless of their location. This has made it easier for people to stay in touch with friends and family, as well as collaborate with colleagues and business partners. Information Sharing: Social media has made it easier for people to access and share information. This has led to increased awareness and knowledge about a wide range of topics and issues. Entertainment: Social media provides a platform for people to share and consume entertainment content such as videos, memes, and games. Marketing: Social media has become an important tool for businesses to market their products and services. It provides a way for businesses to reach a wider audience and engage with customers in real time. Networking: Social media platforms provide opportunities for people to network and connect with others who share similar interests or goals. It has become a powerful tool for building professional relationships and expanding business networks. Social Movements: Social media has become a key driver of social movements and activism. It has made it easier for people to raise awareness about social issues, organize events and rallies, and mobilize support for various causes.
The 10 topics of social media Social Media Marketing Social Media Advertising Social Media Analytics Social Media Strategy Social Media Management Social Media Influence Social Media Privacy and Security Social Media Addiction Social Media and Mental Health Social Media and Politics
Why social media marketing is more powerful Social media marketing is a must for any business to thrive. It connects you to your customers, increases your online traffic, improves your customer-brand relationship, and establishes your credibility. Social media has made it easier for people to access and share information Social media provides a platform for people to share and consume entertainment content such as videos, memes, and games. Social media platforms provide opportunities for people to network and connect with others who share similar interests or goals.
Contents Social Media Marketing Good content; This can include status updates, tweets, blog posts, and articles. This can include photos, graphics, and infographics. This can include short-form videos, such as TikTok or Instagram Reels, or longer-form videos, such as YouTube videos or live streams. This can include podcasts or audio snippets. This can include content created by users, such as reviews, testimonials, or user-generated videos.
twitter 8.6% Social media Marketing landscape T H E K E Y P L A Y E R S The social media landscape is large and complex and cluttered with competing platforms, but the most heavily utilised for marketing are the big 4: Linkedin 2.9% Facebook 41% Instagram 42.9% Facebook (FB, Instagram, Messenger) You Tube 2.9% Google (YouTube) Twitter LinkedIn
FOUNDER OF SOCIALMEDIA MARKETING PHILIP KOTLER GERALD ZALTMAN The the father of social marketing The introduce Social Media ANDREW WEINREICH MELISSA RODRÍGUEZ CEO of social media relations The first started social media
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