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Strategy 2012-2014

Strategy 2012-2014. Policy landscape Specialisation of Digital Inclusion & Literacy Digital engagement of Elderly, Carers, Women, Youth, IEM Digital literacy policy descentralisation (from EC to MS) Online safety Skilling for employment and entrepreneurship

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Strategy 2012-2014

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  1. Strategy 2012-2014

  2. Policy landscape • Specialisation of Digital Inclusion & Literacy • Digital engagement of Elderly, Carers, Women, Youth, IEM • Digital literacy policy descentralisation (from EC to MS) • Online safety • Skilling for employment and entrepreneurship • Unleash the potential of digital economy for growth and jobs (focus on innovative entrepreneurs and SMEs) • Youth empowerment in the digital economy • e-Skills awareness raising, training and certification • Social inclusion and protection policies looking at ICT

  3. Policy landscape • Social Innovation as a EC transversal strategy • ICT-driven social innovation, social experiments • Recognition of competences acquired non-formally • towards an European Skills Passport (NSNJ) • e-Skills/DC frameworks (DG ENTR vs. DG EAC): ability vs. competence; certification (vendors vs. neutral) • Responsibilities delegated to Member States • Digital Literacy for SMEs and disadvantaged groups • Mainstream eLearning in national education systems • e-Public services/e-Government • Digital Competences & eSkills focus in ESF 2014-2020

  4. Relevant stakeholders • European Digital sector • e-Inclusion sector harmonisation, professionalization, unified voice, hard evidence • Empowering and promoting proficient and innovative use of ICT • International (TFC; ITU) • Focus on Women; Youth Employment & Entrepreneurship; Rural areas; Peace; Volunteerism; TC Capacity Building • CSR • MS: focus on Youth and Employment & Entrepreneurship • Liberty Global: focus on Elderly • Accenture: focus on Employability; support for reporting evidence

  5. TE members • Geographical and size diversity (reflected in TE Board) • Limited/no coverage in some large countries; rural focus in others • Members deliver diverse tailored programmes: • from digital literacy and certification • to ICT for nonprofits and social innovation • Duplication of resources across countries (reinventing the wheel?) • Limited opportunities of int’l. peer networking & sharing • Limited knowledge of policy & funding instruments • Limited resources to invest on strategy

  6. Members map 117 15 115 31 570 1 3.509 100 170 1.505 70 6.000 1 47 45 1 1 3 3 1 8.000 1 1 15

  7. Evolving from “I” to “we” Exploitation of results Replicability of good pract. The Digital Community Journey European mainstreaming Scale-up of good practices ICT-enhanced Social Innovation ICT for local organisations Local community empowerment

  8. Services to members • Policy influence (participate to EC commissions, joint surveys and consultations, papers representing TE members goals, help locally) • Open opportunities for members to participate in policy-driven initiatives (e.g. MIREIA, EPAPSE Convention, etc.) • Funding alerts (EC + transnational + private grants) • Networking & Partnership facilitation • TE Dissemination/Exploitation role (throughEC funding proposals, EU/national events, social media, etc.) + TE coordination of large project • Pool to share resources: staff training opps., study visits, staff exchange, tools sharing, best practices identification and promotion • Extension of external services for nonprofits to members (e.g. TechSoup donation programme, UN Online Volunteer service)

  9. Where to influence policy Source: Nathan Ducastel@ ECEI11

  10. Policy & Research • Addressing key policy stakeholders • Contribute to working groups/fora & prepare position papers • Liaison with other interest groups (Digital Europe, SchoolNet) • Mapping & counting telecentres/e-Inclusion actors • MIREIA; TCF mapping; Global Impact mapping; TS; GL • Demonstrating measurable outcomes/impact • Create an Impact Evaluation culture in members • Showing our quality • Stimulate members to become bloggers/social media users • Repository/Booklet of good practices and lovely stories

  11. Strategic repositioning • Broadening scope: from TCs to eInclusion Intermediaries • More flexible criteria (see TC wikipedia definition) • Towards a coalition with libraries and ICT providers for nonprofits • Competing for a space in soft e-Skills for the industry, Social inclusion (social goals facilitated by ICT) and Non formal education • Broadening target policy areas • DG CNCT: DAE, EIP AAI (elderly, carers), Employment package (youth), Skills for entrepreneurship; Women; Digital champions • DG ENTR: e-Skills; SMEs • DG EMPL: Social inclusion & protection (anti-poverty), Immigrants integration (w/DG HOME); New skills for new jobs • EAC: Competence development &recognition

  12. Strategic repositioning • Amplify own “sharable” content (from projects + own initiatives) • Increase use of social media to spread our voice • Attract quality members & work in close collaboration with them • Position TE as a platform for collaboration among a broader community of actors • Engage new relevant stakeholders like UNESCO, Youth/Students organisations, local public sector (formal education, public employment services) • Rebranding  external Strategist & Marketer to be subcontracted • Stronger Board organised by areas of competence

  13. Your opinion counts • Thank you for your attention

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