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Units of Analysis (UA). UA –are those units we use to describe in order to create summary descriptions of all such units & Explain differences among them. Four major Units of Analysis– . 1. Individuals – most typical UA in social science: gender, race, income, gpa…
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Units of Analysis (UA) UA –are those units we use to describe in order to create summary descriptions of all such units & Explain differences among them
Four major Units of Analysis– • 1. Individuals – most typical UA in social science: gender, race, income, gpa… • Example. 1. Older people are more afraid of crime than younger people. • Variables: Age and fear of crime
2. Groups – family and small frienship groups (narrowly defined) • Social groups – another unit of analysis. When analyze groups, the focus is group characteristics – not individuals within groups. • Example: compare single vs. double parents family in terms of poverty rate, delinquency… • Gangs: compare Asian gangs vs. Latino gangs in terms of criminal activity and group cohesion
3. Organizations • Organization – another important unit of analysis. When organization is the UA, the focus is on organizations’ features – not on • Individuals within the organization • Example: company, college, mental hospitals – compare the size of organization
4. Geographic areas • Geo- areas --another common UA. • It includes neighorhoods, cities, nations… • Example 1: The greater the growth air traffic at the city's airport, the greater the economic growth • Vars: growth of air traffic and Economic growth in the city. • example 2. Economic development in a country affects the birth rate. • Vars: Eco Develop. & birth rate • Symmetric Measures • Value Apporx. Sig • Nominal