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OUR MISSION

DECA prepares emerging leaders in marketing, finance, and hospitality through programs serving students in grades 9-12 and postsecondary levels. Guided by competence, innovation, integrity, and teamwork, DECA's comprehensive learning program integrates classroom instruction, promotes competition, and supports student achievement with experiential learning activities and strong business partnerships. Explore DECA's diverse programs of study aligned with clusters and pathways, enhancing teaching and learning while fostering accountability, evaluation, and professional development. Discover DECA today!

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OUR MISSION

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  1. OUR MISSION DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management.

  2. Finance Hospitality and Tourism Marketing Business Management and Administration Our programs serve students in:

  3. OUR MEMBER PROFILE Serves students in grades 9-12 Serves students in postsecondary College and career preparation Marketing Finance Hospitality and Tourism Business Management and Administration Co-curricular

  4. Our students have diverse interests.

  5. ATTRIBUTES AND VALUES Competence Innovation Integrity Teamwork

  6. GUIDING PRINCIPLES DECA prepares the next generation to be Academically Prepared Community Oriented Professionally Responsible Experienced Leaders

  7. GUIDING PRINCIPLES DECA’s Comprehensive Learning Program Integrates into Classroom Instruction Applies Learning Connects to Business Promotes Competition

  8. DECA’s COMPREHENSIVE LEARNING PROGRAM Aligned with clusters and pathways Enhances teaching and learning Business Partnerships Competitive Events Learning Program Conferences Online Activities Resources School-based Enterprises

  9. DECA SUPPORTS STUDENT ACHIEVEMENT Small learning communities Experiential learning activities Rigor and relevance Diverse activities Strong business partnerships Advisor professional development

  10. DECA SUPPORTS PROGRAMS OF STUDY Spans secondary and postsecondary Strong partnerships Accountability and Evaluation System Professional Development

  11. Programs of Study and DECAMarketing Cluster Example 9th Grade | Introduction to Business and Marketing Principles of Marketing Event Global Entrepreneurship Week, H&R Block Dollars and Sense 10th Grade | Marketing 1 Buying and Merchandising Team Decision Making Event School Based Enterprise, PiperJaffrey and Co. Survey 11th Grade | Advanced Marketing Marketing Management Series Event New York Experience, Finish Line Challenge 12th Grade | Marketing Communications Advertising Campaign Event Senior Management Institute, GEW Postsecondary | Professional Sales Major Sales Management Event (Collegiate DECA) Integrated Marketing Communications Academy (Collegiate DECA) and Online Sales Challenge

  12. Programs of Study and DECABusiness Management and Administration Cluster Example 9th Grade | Introduction to Business and Marketing Principles of Business Administration Event Global Entrepreneurship Week, H&R Block Dollars and Sense 10th Grade | Business Law Business Law and Ethics Team Decision Making Event SBE, DeVry Innovations and Entrepreneurship Challenge 11th Grade | Business Management Business Services Operations Research Event Innovations and Entrepreneurship Conference 12th Grade | Entrepreneurship Entrepreneurship Written Event Senior Management Institute, GEW Postsecondary | Human Resources Management Major Human Resource Management Event (Collegiate DECA) Business, Management & Administration Academy (Collegiate DECA) Entrepreneurship Challenge (Collegiate DECA)

  13. Programs of Study and DECAFinance Cluster Example 9th Grade | Introduction to Business and Marketing Principles of Finance Event H&R Block Dollars and Sense 10th Grade | Introduction to Finance Financial Services Team Decision Making Event School Based Enterprise 11th Grade | Accounting 1 Accounting Applications Series Event Stock Market Game 12th Grade | Accounting 2 Finance Operations Research Event Financial Literacy Promotion Plan Postsecondary | Business Finance Major Financial Statement Analysis Event (Collegiate DECA) Financial Services Event (Collegiate DECA)

  14. Programs of Study and DECAHospitality and Tourism Cluster Example 9th Grade | Introduction to Business and Marketing Principles of Hospitality and Tourism Event Dimensions magazine 10th Grade | Introduction to Hospitality Hospitality Services Team Decision Making Event School Based Enterprise 11th Grade | Lodging Management Hotel and Lodging Management Series Event Sports and Entertainment Marketing Conference 12th Grade | Travel and Tourism Hospitality and Tourism Operations Research Event Business partnership with Marriott or Hilton Postsecondary | Hospitality Major Travel and Tourism Event (Collegiate DECA) Hospitality, Travel and Tourism Academy (Collegiate DECA) Virtual Business Challenge-Restaurant Management

  15. LEARN MORE www.ncdeca.org www.deca.org

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