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For more course tutorials visit<br>www.bus402.com<br><br>BUS 402 Week 1 DQ 1 Environmental Changes<br>BUS 402 Week 1 DQ 2 Vision and Mission<br>BUS 402 Week 2 DQ 1 Components of External Environment<br> BUS 402 Week 2 DQ 2 Components of Internal Analysis<br>BUS 402 Week 2 Assignment Starbucks S.W.O.T. Analysis<br>BUS 402 Week 3 DQ 1 Market Positioning Strategies<br>BUS 402 Week 3 DQ 2 Vertical Integration<br>BUS 402 Week 4 DQ 1 International Markets<br>
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BUS 402 professional tutor • BUS 402 Week 1 DQ 1 Environmental Changes • BUS 402 Week 1 DQ 2 Vision and Mission • BUS 402 Week 2 DQ 1 Components of External Environment • BUS 402 Week 2 DQ 2 Components of Internal Analysis • BUS 402 Week 2 Assignment Starbucks S.W.O.T. Analysis • BUS 402 Week 3 DQ 1 Market Positioning Strategies • BUS 402 Week 3 DQ 2 Vertical Integration • BUS 402 Week 4 DQ 1 International Markets • BUS 402 Week 4 DQ 2 Multi-business Corporations • BUS 402 Week 5 DQ 1 Corporate Social Responsibility • Week 1 DQ 1 • Environmental Changes. . Provide an example of an industry or company that has changed its strategy over time as environmental factors such as technology, competition, and consumer preferences have changed. BUS 401 Entire Course (New) BUS 402 Week 1 DQ 1 Environmental Changes
BUS 402 professional tutor • Vision and Mission. Share the vision and mission statement of your firm (or one with which you are familiar). How is that vision and mission statement communicated to employees and the public? • S.W.O.T. Analysis. Watch the video, How to Perform a S.W.O.T. Analysis, and then conduct an S.W.O.T. analysis using the Starbucks’ Global Quest 2006: Is the Best Yet to Come? case provided in the Course Materials section of your course shell. BUS 402 Week 1 DQ 2 Vision and Mission BUS 402 Week 2 Assignment Starbucks S.W.O.T. Analysis
BUS 402 professional tutor • Week 2 DQ1 • Components of External Environment. What are the two most relevant externalities from Exhibit 2.6 for a firm with which you are familiar? • Components of Internal Analysis. Using “The Seven-S Framework” from pages 58-59 to examine a firm with which you are familiar and address how the firm stacks up in respect to the “qualities of excellence” list on page 59. BUS 402 Week 2 DQ 1 Components of External BUS 402 Week 2 DQ 2 Components of Internal Analysis
BUS 402 professional tutor • Week 3DQ 1 • Market Positioning Strategies. Chapter 4 addresses timing and positioning (or market niche) strategies. Using Exhibits 4.8 and 4.9 to assess a firm of your choice. What generic strategy is this firm employing? • Vertical Integration. Is your company vertically integrated? If so, is it fully, or partially, integrated? BUS 402 Week 3 DQ 1 Market Positioning Strategies BUS 402 Week 3 DQ 2 Vertical Integration
BUS 402 professional tutor • Week 4DQ 1 • International Markets. What issues are likely to arise in a developing country when a global giant like Coca-Cola begins operations there? • Multi-business Corporations. Consider how a large diversified organization sets strategy. PepsiCo, for example, has beverages (Pepsi, Mountain Dew, Gatorade, Tropicana, Aquafina, Dole and tea and coffee through partnerships with Lipton and Starbucks) and food companies. BUS 402 Week 4 DQ 1 International Markets BUS 402 Week 4 DQ 2 Multi-business Corporations
BUS 402 professional tutor • Focus of the Final Paper • Read the Starbucks’ Global Quest 2006: Is the Best Yet to Come? case provided in the Course Materials section of your course shell. From the perspective of an executive with the firm, prepare a ten- to twelve- page, three-year strategic management proposal to Starbuck’s managing board of directors. • Week 5DQ 1 • Corporate Social Responsibility. Think of companies that are concerned not only with the bottom line, but also with being good corporate citizens. BUS 402 Week 5 Assignment Final Case Study and Strategic Plan (Starbucks) BUS 402 Week 5 DQ 1 Corporate Social Responsibility
