1 / 10

Full Frontal PR: Building Buzz About Your Business, Your Product, or You

Presentation by: Jeremy Watruba. Full Frontal PR: Building Buzz About Your Business, Your Product, or You. By Richard Laermer. Richard Laermer. Created 5 bestselling books including: 2011: Trendspotting , Punk Marketing and Full Frontal PR.

chloe
Download Presentation

Full Frontal PR: Building Buzz About Your Business, Your Product, or You

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Presentation by: Jeremy Watruba Full Frontal PR: Building Buzz About Your Business, Your Product, or You By Richard Laermer

  2. Richard Laermer Created 5 bestselling books including: 2011: Trendspotting, Punk Marketing and Full Frontal PR PR visionary, journalist since 1979, and a frequently quoted media force

  3. Laermer: a multi-talent

  4. Expose yourself…

  5. What is Buzz? Without buzz, there is no way to attract onlookers, especially press

  6. Word of Mouth: Free and Effective Capitalizes on other media coverage Allows maximum exposure for free

  7. What Surprised Me? • Emphasis on PR professionals • Assurance of PR importance in a declining economy • PR is alive and kicking

  8. Extended Curiosity • Why buzzwords should be banned • Tips and tools to creating a more English-oriented PR language.

  9. Would I recommend this book?

  10. Jeremy Watruba • swatrub1@georgiasouthern.edu • Facebook me at http://www.facebook.com/people/Jeremy-Watruba/33014759 • Wordpress: http://watruba.wordpress.com/

More Related