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OEM/Project Updates. Eric Wickberg Director – Display Solutions Sales. OVERVIEW. Custom Solutions Process Video Conferencing / Telepresence Examples of OEM Projects Display / Projector Manufacturer Relationships. Chief Custom Capabilities. Custom designed product and service solutions.
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OEM/Project Updates Eric Wickberg Director – Display Solutions Sales
OVERVIEW • Custom Solutions Process • Video Conferencing / Telepresence • Examples of OEM Projects • Display / Projector Manufacturer Relationships
Chief Custom Capabilities Custom designed product and service solutions • Design Process for Custom or Modified Product: • Project Review • Proposal/Project Timetable • Design & Collaboration • Design Review • Prototype Delivery / Modify Design • First Article Approval Process • Packaging / Staging / Documentation • Training / Marketing • Production • Forecasting / Managed Inventory • Quarterly Business Reviews (monitor success)
Custom Solutions Process • Project Initiation Form (PIF) • Basics to start a project and define project scope • Overall needs/description of the project • Timing • Budget, costs, projected revenue and margin • Helps with project prioritization and using Chief resources wisely • Projects with clearly defined budget/margin/sales expectations typically take precedence over “speculative/strategic projects” • A project is “active” when resources are allocated to the project with defined milestones and deliverable
Custom Solutions Process • Even “easy” projects touch many, many people...
Video Conferencing Market • Market Overview • Tandberg and Polycom >70% combined market share • Hewlett-Packard and Cisco have remaining share, targeted at high-end videoconferencing systems • Global videoconferencing systems and services market estimated at $4.2B in 2012 up from $1.6B in 2007, • CHIEF is the leader in video-conferencing mounting solutions! • Established formal relationships with Cisco, Tandberg, and Polycom; and developing HP relationship. • Fusion mount and accessories provide a superior solution Source: Business Week
Video Conferencing& Telepresence CHIEF Product Solutions for Tandberg Video Conferencing Equipment Standard CHIEF sku’s sold via PRO AV Dealers • Tandberg Set Top Box (integrated camera/codec) • Tandberg Edge (HD camera + codec) • Tandberg Codec’s • Co-Branded Website ……. Launching soon! www.tandberg.chiefmfg.com
Video Conferencing& Telepresence CHIEF OEM Solutions for New Fusion Wall Mount “Kits” • Single Screen Solution • Dual Screen Solution • Triple Screen Solution • Packaged with Camera Shelf, Extensions, and Shelves • Sold via Polycom as Accessories Articulating Arm Solution • Custom PNR with codec holder/camera accessory -- MSP-POL2
Cisco TelePresence • Custom solutions for freestanding, wall, table mounts • Executive solutions, multi purpose conference rooms...expanding to entry level solutions. • First year of production will generate more than $1M in revenue • Work with the OEM, contract manufacture, and global logistics m • Highly involved from design through delivery • Program success and corporate involvement is driving opportunities in other divisions with standard products
Professional/Commercial Retail • Overview • Direct Sales via SONY Electronics USA • Drop Ship and Stocking Business • Relationship Management • Direct Interface with SONY Senior Product Management & Marketing Teams (CA & NJ) • Regional Sales Reps (by Territory) • Primary Business coming from Hospitality Projects • Custom Product Development on Request • Product Assortment • 15 MSP Part #’s active • Standard Chief “U” product but includes Sony “Universal” interface instead of MSBU/PSBU. • Custom Wall Mount for SONY 65” TV – Only Mount available for this display due to weight. • Compatibility/Parts/Resources available at www.sony.chiefmfg.com • Overview • Direct Sales via SONY Retail Consumer • 56 Retail Stores (sony style) • 8 Outlet Stores • 3 Family Center Stores • Online (sonystyle.com) • Relationship Management • Direct Interface with Consumer Direct Business Manager, Merchandising Team, and Online Marketing Team. • Primary Business coming from Consumer Sales via Sony Retail stores/online. • Product Assortment • Chief “Professional” Products (MTRU) • iC by Chief Products • Sanus Mounts • Sanus Furniture
Display Manufacturers • NEC
NEC • Custom NEC 2x2 Tile Matrix for the NEC X461UN Display. • NEC Part Number: WM-46UN-2x2 • Cost effective, fast install, product specific design • Product is four MSR mounts