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For Webmasters

For Webmasters. Search Engine. “If it isn’t in Google, it probably doesn’t exist.” If you cannot find something through a search engine, you rephrase the query rather than switch to other search engines.

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For Webmasters

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  1. For Webmasters

  2. Search Engine • “If it isn’t in Google, it probably doesn’t exist.” • If you cannot find something through a search engine, you rephrase the query rather than switch to other search engines. • If you want many people to find your webpage, probably some search engine has to find you first.

  3. How SE Does Its Work • Visiting • It sends robots (spiders) all over the Internet. • A robot analyzes website content when permitted, starting from the index page. • Indexing • Based on the results, an indexer adds new web pages to a list and updates Page Ranks.

  4. Google Page Rank • A webpage is assigned by Google a page rank of from 0 to 10. • It is more like a score, since a lot of websites have the same “rank”. • Page rank has a strong effect on the order of display of the web pages.

  5. How A Robot Finds You • Reference • If a site known by a search engine has a link to your website, a robot which visits that site will also visit your site. • Self Introduction • http://www.google.com/addurl.html • http://search.yahoo.com/info/submit.html

  6. Important Information • Title: <title>...</title> • Meta-data • Description: <meta name=“description” content=“..”/> • Keywords : <meta name=“keywords” content=“..”/> • Author : <meta name=“author” content=“..”/> • Anchors : <a href=“..”>anchor text</a> • Alternative description for image: <img src=“..” alt=“description” /> • Don’t give a robot the impression of cheap advertizing.

  7. Add Google Search

  8. Removing From Google • Do you really want to do this? • This can be done. But I do not want to even think about it.

  9. Web Server Log

  10. Web Server Log

  11. Moving Up • Keep things fresh • Give each page a permanent URL • Plain, simple, and light-weight • 與友校及政府單位互相連結相關網站 • .edu 與 .org 很有份量的喲 ! • 雙語化 (用平行的目錄樹) • 考慮 Linux-based web server (網頁伺服器) • 特別注意對外服務的入口網站 (讓人還想擱再來) • 檢討網頁標題、關鍵字、...

  12. Visibility

  13. Visibility

  14. Size

  15. Size

  16. Rich File

  17. Rich File

  18. Scholar

  19. Scholar

  20. 網頁建置參考原則 • 搜尋功能 • 簡單明瞭 • 學術檔案文章報告上網 • 英文網頁 • 回連學校入口網頁 • 增加校外網路連結 • 定期更新維護

  21. 網頁建置參考原則 • 支援各式瀏覽器 • 少用外掛程式 • 少用動畫 • SEO • 文件掃毒 • 符合無障礙網路規範 • 網路安全防護機制

  22. 學校首頁

  23. IP link <TD><a href="http://140.117.11.4/" target="_blank"><IMG SRC="images/webmail_idn_2.gif" ALT="" WIDTH=103 HEIGHT=29 border="0"></a></TD> <a href="http://140.117.11.55" target="_blank"><IMG SRC="images/webmail_idn_6.gif" ALT="" WIDTH=107 HEIGHT=29 border="0"></a></TD> <option value="http://140.117.13.214/president/">大學校長會議成果</option> http://140.117.13.95/pemis/">人事差勤管理系統</option> value="http://140.117.13.70/olprs/">線上繳款系統 </option> <option value="http://140.117.13.224/fms/">財產管理作業</option> <option value="http://140.117.13.214/svt/login/index.asp">校務指標系統</option>

  24. 140.117.11.4

  25. http://140.117.11.55

  26. http://140.117.13.214/president/

  27. Flash link <td colspan="3"><object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=7,0,19,0" width="1000" height="174" title="首頁動畫"> <param name="movie" value="images/mov.swf"> <object classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=7,0,19,0" width="185" height="95"> <param name="movie" value="images/act_0406.swf"> <param name="quality" value="high"> <embed src="images/act_0406.swf" quality="high" pluginspage="http://www.macromedia.com/go/getflashplayer" type="application/x-shockwave-flash" width="185" height="95"></embed> </object>

  28. Only flash

  29. flash link

  30. Pic link <body bgcolor="#FFFFFF" onLoad="MM_preloadImages('images/btn2_34.jpg','images/btn2_38.jpg','images/btn2_42.jpg','images/btn2_48.jpg','images/btn2_50.jpg','images/main_ico0602.jpg','images/index_33_202.jpg','images/index_3302_202.jpg','images/right06.jpg','images/right0602.jpg','images/right0102.jpg','images/right0202.jpg','images/right0302.jpg','images/right0402.jpg','images/right0502.jpg','images/right07.jpg','images/right0702.jpg','images/topmenu_invert_2.gif','images/topmenu_invert_3.gif','images/topmenu_invert_4.gif','images/topmenu_invert_5.gif','images/topmenu_invert_6.gif','images/topmenu_invert_7.gif','images/topmenu_invert_8.gif','images/topmenu_invert_9.gif')">

  31. Pic link

  32. Pic link

  33. 國際交流處

  34. javascrips <button class=btn3_mouseout onmouseover="this.className='btn3_mouseover'" onmouseout="this.className='btn3_mouseout'" onmousedown="this.className='btn3_mousedown'" onmouseup="this.className='btn3_mouseup'" style="WIDTH:250px; height:30px;" title="國際事務處" onclick="javascript:window.location.href=('http://www.oia.nsysu.edu.tw/oia_n/index.php');return false;">國際事務處</button> </td></tr> <tr><td align="right"> <button class=btn3_mouseout onmouseover="this.className='btn3_mouseover'" onmouseout="this.className='btn3_mouseout'" onmousedown="this.className='btn3_mousedown'" onmouseup="this.className='btn3_mouseup'" style="WIDTH: 250px; height:30px;" title="English" onclick="javascript:window.location.href=('http://www.oia.nsysu.edu.tw/oia_c/en/index.php');return false;">Office of International Affairs</button> </td></tr> <tr><td align="right"> <button class=btn3_mouseout onmouseover="this.className='btn3_mouseover'" onmouseout="this.className='btn3_mouseout'" onmousedown="this.className='btn3_mousedown'" onmouseup="this.className='btn3_mouseup'" style="WIDTH: 250px; height:40px;" title="English" onclick="javascript:window.location.href=('http://www2.nsysu.edu.tw/CLC/');return false;">華語中心 <br>Chinese Language Center</button> </td></tr> <tr><td align="right">

  35. 人事室

  36. Pic link

  37. IP link <a href="http://140.117.13.95/pemis/"><font size="2">差勤管理資訊系統</font></a><font size="2"> (限出國，其他差勤請改以線上簽核系統辦理)</font></td> </tr> <a href="http://140.117.13.96/persm/"><font size="2">本校進用行政助理及專案助理(發展國際一流大學及頂尖研究計畫)儲備人才網</font></a></td> <a href="http://140.117.13.214/StaffVoting/index.asp">校內教職員線上投票系統</a></font></td>

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