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Market Research report

Market Research report. Business Mail. Products and service categories. Speed Post International Parcel Post Express Parcel Post Postal Life Insurance Post Office Savings Bank Money Transfer Business Mail. Business Mail. Study Objectives. Identify Major Players and current services

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Market Research report

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  1. Market Research report • Business Mail

  2. Products and service categories • Speed Post • International Parcel Post • Express Parcel Post • Postal Life Insurance • Post Office Savings Bank • Money Transfer • Business Mail

  3. Business Mail

  4. Study Objectives • Identify Major Players and current services • Market size ---volume and Revenue • Share of India Post • Share of competitors • Customer segments

  5. Highlights • Survey included 120 establishments of which 30 were non customers • CAGR is at 8.3 % between 2005 to 12 • GDP contribution--- • Agriculture --14% • Industry ------27% • Service sector –59% --highest growth rate

  6. Business mail • Shareholder communication—B2C • Customer communication – B2B and B2C • Others • Market size –1545 crores

  7. Customers Vs size ( in millions) • Demat accounts - 10-30 • Commercial banks - 430-530 • Life Insurance - 220- 340 • Mutual funds - 15 -30 • General Insurance - 55-65 • Credit cards - 125 -150 • Telecommunication - 600-800 • Electricity/ water connection - 1020 -1350

  8. Declining Trends • Annual reports sent by MAIL • Change in procedures of banks • Consolidated statements

  9. Share of major players • India Post - 45-50 • Blue Dart - 40-45 • Others - 10 • ( others include DTDC, professional couriers, Aramex, AFL, Franch express, Flyking)

  10. Profile of major players (B2B)

  11. Products offered by competitors • Express services • Cargo solutions • Value added services • Special services • Logistics solutions • Intra city • E- shopping • Mass mail / warehousing

  12. Reasons for using India Post

  13. Reasons for not using India Post

  14. Exercise : Learning Points • Discuss and arrive at key factors which might have helped gain more business although they are not as BIG as India Post? • What is the average rate per piece of mail and compare with India Post and realise whether courier services are cheaper? • Strategies for changing the opinion for not using India Post.

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