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Copyblogger Online Marketing that Works. Copyblogger is all about helping you: get traffic attract links gain subscribers sell stuff!. Barbie Stafford soggyyogi@live.com @ soggyyogi. Which Top Five?. Recipe for a “Top Blog”. Content – Does Copyblogger set and meet the bar?.
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CopybloggerOnline Marketing that Works Copybloggeris all about helping you: get traffic attract links gain subscribers sell stuff! Barbie Stafford soggyyogi@live.com @soggyyogi
Content – Does Copyblogger set and meet the bar? • Clark, Brian “The Five Essential Elements of an Influential Blog”Retrieved from http://www.copyblogger.com/the-five-essential-elements-of-an-influential-blog/ • Clark, Brian (2011) “5 Landing Page Mistakes that Crush Conversion Rates”Retrieved from http://www.copyblogger.com/landing-page-mistakes/#more-13688
Nailing the Essentials … One topic. Definitely unexpected. Don Draper a role model? Reel me in with the story about something I know and love. Or at least make me curious Bringing it back to actions I can take keep it concrete and credible Concrete takeaway – how this actionable for me
Content – Does Copyblogger set and meet the bar? • Clark, Brian “The Five Essential Elements of an Influential Blog”Retrieved from http://www.copyblogger.com/the-five-essential-elements-of-an-influential-blog/ • Clark, Brian (2011) “5 Landing Page Mistakes that Crush Conversion Rates”Retrieved from http://www.copyblogger.com/landing-page-mistakes/#more-13688
Landing Page Hooks the Audience Quality Headline Tells me how I will specifically benefit Member recruitment competes a bit with CTA for content engagement. Clear Call to Action. Easily executed. ‘Clutter’ contained. Relevant content first. (Hey a site has to make a living)
References • White, Mark (2006) "What Makes a Blog an Influential Blog" Retrieved from <http://www.betterbusinessblogging.com/better-client-relationships/what-makes-a-blog-an-influential-blog/> • Brogan, Chris (2011) “Which Crowd “Retrieved from http://www.chrisbrogan.com/which-crowd/#disqus_thread • Clark, Brian (2011) “5 Landing Page Mistakes that Crush Conversion Rates”Retrieved from http://www.copyblogger.com/landing-page-mistakes/#more-13688 • Clark, Brian “The Five Essential Elements of an Influential Blog”Retrieved from http://www.copyblogger.com/the-five-essential-elements-of-an-influential-blog/