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Marketing & Business Planning HAZEL HEDLEY NE TRUSTEE. Why do we need business planning? SURVIVING THE RECESSION: Understanding the Political Changes Making Good Decisions Being Well Informed Planning Investing for the future. The Political Climate
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Marketing & Business Planning HAZEL HEDLEY NE TRUSTEE
Why do we need business planning? SURVIVING THE RECESSION: Understanding the Political Changes Making Good Decisions Being Well Informed Planning Investing for the future
The Political Climate Legal Aid Reforms for private law cases Pre Court Application Protocol (PAP) Family Justice Review Cuts to LA and Cafcass budgets NACCC as lead accreditor for CCC’s Charities & SE chasing same funding
Making Good Decisions What income do you need SWOT analysis or your organisation What are the areas of growth What opportunities are offered by the recession What are the risk areas FOCUS ON OPPORTUNITIES RATHER THAN WHAT YOU HAVE NOW
BEING WELL INFORMED: Timely and accurate information keeps you ahead of the changing environment: What will generate income What are emerging opportunities What do you know from last 2 slides to aid planning How do you find out about tendering opportunities
Finding Commissioning Opportunities: OJEU Website TED – Tenders Electronic daily OGC – Government’s Procurement Website Supply 2 – lower value contract opportunities Local press/council website Regional Portals CompeteFor.com – London 2012 Games
Who is the Public Sector? 500 Local Authorities 300 UK Universities 24,000 state and independent primary schools 3,500 secondary schools 300 NHS Trusts 40 Police Services 40 Ambulance Services 40 Government Departments 30 departments across NI, Scottish & Welsh Assemblies
Trusts & Foundations: Larger Grants: Children in Need; Comic Relief; Big Lottery; Tudor Trust; Henry Smith Charity, Banks; Sainsbury’s Smaller Grants: Local trusts Community Development Foundations
Planning: Have a range of income streams Public and private sector Trusts and Foundations Generated Income Detailed Planning to Developments What to you want to achieve Inputs and outputs How much will it cost – detailed budget
Investing in the Future: Decide on the key priorities Network and build relationships Advertise Website development – donate on line Facebook and Twitter Skills of Trustees