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E-Commerce Business Models

E-Commerce Business Models. Some parting words on models Is it true that there is nothing new under the sun?. “The Truth about Internet Business Models: In the end, an e-business is just another business. “. מסחר אלקטרוני. Is it electronic mail? Is it electronic data interchange (EDI)?

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E-Commerce Business Models

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  1. E-Commerce Business Models Some parting words on models Is it true that there is nothing new under the sun? “The Truth about Internet Business Models: In the end, an e-business is just another business. “

  2. Prof. Sheizaf RafaeliE-Commerce

  3. מסחר אלקטרוני Prof. Sheizaf RafaeliE-Commerce

  4. Is it electronic mail? • Is it electronic data interchange (EDI)? • Is it video on demand? • Is it home shopping? • Is it home banking? Or online personal financial information management? • Is it electronic publishing? • Is it interactive advertising and marketing? • Is it a new methodology that shows how to implement re-engineering and total quality Prof. Sheizaf RafaeliE-Commerce

  5. Prof. Sheizaf RafaeliE-Commerce

  6. 1 B2C • Seller: • Digital Data &Documents • Multimedia Content • Programs • Collateral Information Information Flow • Consumer: • DigitalProducts • Services • Information Online Transactions Payment Flow Prof. Sheizaf RafaeliE-Commerce

  7. 2 B2B • Organization: • Purchase Orders • Inventory Info. • Production Schedules • Product Info. • Collateral Information Information Flow • Organization: • Purchase Orders • Inventory Info. • Production Schedules • Product Info. • Collateral Information Online Transactions Settlement Prof. Sheizaf RafaeliE-Commerce

  8. Web Model Types: • .. Brokerage • .. Advertising • .. Infomediary • .. Merchant • .. Manufacturer • .. Affiliate • .. Community • .. Subscription • .. Utility Michael Rappa’s resource: http://ecommerce.ncsu.edu/business_models.html Prof. Sheizaf RafaeliE-Commerce

  9. Based on: B2B E-Commerce Hubs: Towards a Taxonomy of Business Models, Mohanbir Sawhney and Steven Kaplan.http://gsbwww.uchicago.edu/fac/steven.kaplan/research/taxonomy.pdf Prof. Sheizaf RafaeliE-Commerce

  10. Prof. Sheizaf RafaeliE-Commerce

  11. Based on: B2B E-Commerce Hubs: Towards a Taxonomy of Business Models, Mohanbir Sawhney and Steven Kaplan.http://gsbwww.uchicago.edu/fac/steven.kaplan/research/taxonomy.pdf Prof. Sheizaf RafaeliE-Commerce

  12. 3 Disintermediation - Infomediation • Producers: • Digital Data &Documents • Multimedia Content • Collateral Information • Customer Participation Online Production Process • Consumers: • DigitalProducts • Services • Processed order Intermediaries Prof. Sheizaf RafaeliE-Commerce

  13. Electronic Commerce: Strategies and Models for Business-to-Business Tradingby Paul Timmers, J. J. Timmers Prof. Sheizaf RafaeliE-Commerce

  14. Prof. Sheizaf RafaeliE-Commerce

  15. Digital Darwinism : 7 Breakthrough Business Strategies for Surviving in the Cutthroat Web Economyby Evan I. Schwartz Prof. Sheizaf RafaeliE-Commerce

  16. Brands that solve problems (compare Peapod, NetGrocer, Streamline, Yahoo) Dynamic, fluctuating prices (auctions) Affiliate marketing (non-pyramid multilevels) Value bundling Network production Cybermediation Real World integration Schwartz’s Strategies:Digital Darwinism, The Great Sorting Prof. Sheizaf RafaeliE-Commerce

  17. Shift Happens! • Shift happens! That’s why Yahoo doesn’t just react to but actively goes abut causing such shifts. As a result, Yahoo often seems as if it is a solution brand that is constantly in frantic search of new problems to solve. Prof. Sheizaf RafaeliE-Commerce

  18. Shift Happens (2)! • It seems to be reinventing its brand every 90 days. Website directory, keyword search engine, personalized news service, virtual community with bulletin boards and chat, free e-mail service, series of city guides. Travel guide, personal finance center, Visa-sponsored e-shopping guide, building storefronts... Prof. Sheizaf RafaeliE-Commerce

  19. … and not doing too badly Prof. Sheizaf RafaeliE-Commerce

  20. Business Models for Electronic Marketshttp://www.electronicmarkets.org/netacademy/publications.nsf/all_pk/949/$file/v8n2_timmers.pdf?OpenElement&id=949 • What’s your business model?http://www.eloquent.com/cgi/eloweb.dll?id=274-0 • Intermediaries and CyberMediarieshttp://www.ascusc.org/jcmc/vol1/issue3/sarkar.html • Internet Business Model Patentshttp://www.jonesaskew.com/articles/99/s99modelpat.html • The B2B Boom – Business 2.0 9/99http://www.business2.com/index/0999/ • The Journal of Computer-Mediated Communication (JCMC) http://www.ascusc.org/jcmc, http://jcmc.huji.ac.il Prof. Sheizaf RafaeliE-Commerce

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