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The Psychology of Investing: Understanding Behavioral Finance
Investing is not just about numbers and market trends; it’s equally influenced by human behavior. The field that explores this dynamic relationship is known as behavioral finance. In this article, we delve into this topic and understand how it can affect our investing journey.
What is Behavioral Finance? Traditional finance assumes that individuals always make rational decisions based on available information. However, behavioral finance acknowledges the emotional and psychological factors that can influence investment choices.
Using behavioral finance, one can understand the psychology of investing. This understanding can be shaped from different perspectives. This is a result of varying instances, as per Coinstreet.
Key Concepts in Behavioral Finance One of the fundamental principles of behavioral finance is loss aversion. This concept suggests that people tend to feel the pain of losses more intensely than the pleasure of gains. As a result, investors may become risk-averse to avoid losses, impacting their decision-making process.