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Construction’s for Specific Situations. Organization : Negative message to clients/customers. When you have a reason the audience will accept, give the reason before the refusal. Then give the negative information Present an alternative End positive Downplay the emotion. Neutral tone.
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Organization: Negative message to clients/customers • When you have a reason the audience will accept, give the reason before the refusal. • Then give the negative information • Present an alternative • End positive Downplay the emotion. Neutral tone.
Organization: Negative to superiors • Define the problem. • Tell how it happened. • Describe the options for fixing it. • Recommend a solution & ask for action. Downplay the emotion. Neutral tone.
Organization: Negative messages to peers and subordinates • Describe the problem. • Present an alternative. • As for input or action. Downplay the emotion. Neutral tone.
Delivering Sensitive and Negative News Writing that Works (2010). Oliu, Brusaw, & Alred