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Opportunities of ASEAN Economic Community (AEC) 10 November 2011

Opportunities of ASEAN Economic Community (AEC) 10 November 2011. AEC. 10 ASEAN Community. Continent : Land Link. W. E. Island and Peninsular : Sea Link. ASEAN GAP. Economic and Development CLMV 6 countries. W. Location and Geography Land link Sea link. E. Culture

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Opportunities of ASEAN Economic Community (AEC) 10 November 2011

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  1. Opportunities ofASEAN Economic Community (AEC)10 November 2011 AEC

  2. 10 ASEAN Community Continent: Land Link W E Island and Peninsular : Sea Link

  3. ASEAN GAP • Economic and Development • CLMV • 6 countries W • Location and Geography • Land link • Sea link E • Culture • Buddhism background • Muslim & Christian

  4. Land link

  5. Mitrphol Locations

  6. โรงงานน้ำตาลมิตรลาว 6 Strictly Confidential

  7. ปลูกอ้อยใน สปป.ลาว 7 Strictly Confidential

  8. ผลิตน้ำตาลทรายดิบ

  9. Market Opportunity 6 ชั่วโมง 8 ชั่วโมง 6-8 ชั่วโมง 5-6 ชั่วโมง Bigger market & more competitive

  10. ASEAN Opportunity Population 600 Millions Area of 2,726 Million rai Rich soil and sea access 21% plantation • Agriculture • Food • Tourism Rich in Culture and History

  11. Agriculture & Food Industry

  12. Farm to Market (Cluster)

  13. Value added to Agriculture product, up value & sales

  14. Muslim world • Biggest Muslim Pop in Indonesia is 215 Millions • South Asia is 444 Millions • PRC33 Millions on the west • Middle East is287 Millions • Thailand is 8 Millions • Almost 1/3 of world population • >80% in Asia and Africa

  15. Food Ha-lal

  16. Tourist to Thailand (Million)

  17. Tourist to ASEAN link

  18. Changes

  19. Changes The replacement is an opportunity

  20. Changes & Opportunities Good & Service Market: Consumer power • Varity and niche of good and services • Mix of raw material,Production chain, Made in ASEAN, Product of ASEAN • Up-standard of Safety, Health and Environment, Organic Green product, Management CSR, ISO, use of labor issue. • High competitive bothCost Effective, Efficiency Management, service is beyond Customer Expectation. • Marketing:Global & Regional brand, Group & Cluster, Sourcing Pool, OEMtoBrand, design development and new market inCLMV. • Service is the key competition, use ofTechnology, Net on line to promote sales, change the way of life style of the people. • Price support, subsidy, price control will be less. • No tariff but NTB and NTM is replacement

  21. Changes & Opportunities Logistic: New trade and industrial route and new sea-port • Infrastructure: Road, Rail, Sea Port, Industrial zone. • Cross border, Customs service, Single window, Single check point • Technology, Telecommunication, Tracking good transportation thought Logistic planning data reduce cost and time for delivery and Just in time concept • Full supply chain (Wall to wall process)Super distributor/trader, Sourcing & Warehouse Inventory management • Logistic network international is advantages, small local becomesub contract.

  22. Changes & Opportunities Organization: Business reorganized to fit with changes • Regional/Global office, Excellent Center, Business Center, Matrix Organization, Pool/Share service, Open Office space, Home base office, online process, net meeting, teleconference. • Merger & Acquisition or JVJoin venture. • Business alliance, Co-marketing programs, opportunity for SMEto Share Operations/ share service. • Age of Innovative Product & Process of work • Work process standard drive, common business process, IT-ERP SAP same accounting standard, Pool procurement onlinebidding, HR system, E-training. • Big business maintain only their core business, opportunity for SME to do out source/sub contract business. • International Organization,multi lingual and cross culture environment.

  23. Opportunities Change is opportunity • New opened market open for development such as CLMV, Mongolia, central Asia, south Asia. • Out source, Consultant, professional service, IT Technology/Telecommunication • New business base on Innovation product/process, Environment, Green/bio Industry, Health, renewable energy, online social, CSR, international standard. • Merger & Acquisition, JV • Change of the new life style: Small family, Condominium living, delivery service,Turn key service, cleaning maintenance service, mover. • Increase number of EXPAT, Cross culture, Metropolitans society. • Product & Packaging fit to new life style, high standard driven.

  24. SWOT Analysis Weakness Strengths Opportunities Threats

  25. Next Step SWOT analysis Develop Strategy & Business Plan Innovation Projects/Programs

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