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Designing Attractive Strategies for Sustainable Market Transformations

This module teaches participants to create donor-friendly strategies for sustainable market transformations. Training materials cover fundamental principles, facilitation activities, and identifying leverage points. The three principles include Systemic Thinking, Participation, and Facilitation. Phases of the PMSD process involve Preparation & Relationship Building, Trust Building, and Collaboration. The objective is to enable market actors and facilitators to implement joint action plans for new linkages, sustainable services, and advocacy.

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Designing Attractive Strategies for Sustainable Market Transformations

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  1. Module 3Designing Strategies & InterventionsPurpose: Participants are able to design strategies that are attractive to donors while allowing them to facilitate sustainable transformations in the market system. TRAINING MATERIALS

  2. Agenda • Introduction – meeting the needs of donors and market actors • The fundamental principles • Facilitation activity plays • Vision maps and statements • Identifying leverage points activities and exit strategies

  3. Three Principles of PMSD • Systemic Thinking • Participation • Facilitation

  4. How the PMSD Process Evolves Objective per PhaseMarket Actors Market Facilitator Phase 1 - Preparation & Relationship Building - get to knowthe market system and the actors. Start building relationships between actors. Phase 2 – Trust Building Market actors identify opportunities and constraints Phase 3 - Collaboration Implementing joint action plans: • New linkages • Sustainable services • Advocacy Interest Taking a lead Adapted from a diagram by Bernet, Devaux, Ortiz and Thiele, (2005) http://portals.wi.wur.nl/files/docs/ppme/MarticipatoryMarketChainApproach.pdf Trust Facilitation Collaboration Backstopping

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