1 / 3

Building online reputation is not a fluke

People research thoroughly about a brand before making shopping decisions. If online is a boon it can easily turn into a boom if anyone posts anything negative about you online or if an unhappy customer with a vengeance is on a mission to malign your image. Thus, it is crucial to have a positive brand image but easier said than done. Building positive reputation online doesn’t happen with a stroke of luck.<br>

connectworldwide
Download Presentation

Building online reputation is not a fluke

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Building Online Reputation is not a Fluke, It is a Strategy. What’s yours? The country is making a complete shift to digital. If you are in online business, we are sure you are aware of the predicaments of online business and the cut throat competition businesses face and deal with. You need to constantly adapt to the changing business scenario and keep honing your skills. What’s hit today may be completely redundant tomorrow and keeping your customers happy becomes a task under such scenario. Image building is thus imperative for your business to thrive. The customer today is extremely clever and shopping is not a trivial pick of stuff anymore. People research thoroughly about a brand before making shopping decisions. If online is a boon it can easily turn into a boom if anyone posts anything negative about you online or if an unhappy customer with a vengeance is on a mission to malign your image. Thus, it is crucial to have a positive brand image but easier said than done. Building positive reputation online doesn’t happen with a stroke of luck. Struggling to keep a positive reputation online? Well we have the guide to build reputation online ready just for you: Start with Social Media: Social media is famous with all age groups and people are well accustomed with these channels. Going the social media route is sure to give the best results. If you do not exist on social media, you do not exist at all, Period! Social media is undeniably the most powerful platform that can give your brand exponential exposure. Employ all the channels and integrate

  2. your work along to get the right results and also to embark upon a relationship with your customers/audience. Anyone you approach for a meeting or appointment searches about your brand on these channels, especially on Facebook, before meeting you. Social media is where all the conversation takes place. Whether a customer is happy or unhappy with your service, they are going to discuss it on these channels unabashedly.Join these conversations to know what’s being said about you and to rectify your errors. Be active on all the channels. Share and post stuff that will engross your use with your brand and will enlighten them about the services you provide. Your website is your best business card: Have you seen those websites that are cluttered with images and content that do not go together? What does your website look like? Is it clear or ambiguous? Does it make an impression? Or more importantly, does it render a positive impression? Cross-platform and Responsive Web Development These are some of the questions you should be addressing when your site is under construction. The key is to go for a catchy URL that’s easy to remember. And make sure the sections on your website are clear and concise. Give as much information in the most precise manner on your ‘about-us’ section and be mindful of giving the correct ‘contact us’ information to the user.

  3. If your website manages to make an impression then half your battle is won. A person is likely to lose your business card but will never forget your website if you managed to make a mark with it in the first place. Do not ignore your customers: Customer is everything. If they are happy you will flourish and if they are unhappy you will fall on your face. Customers are increasingly aware of the ways to reach a service provider and they do not shy away from contacting you if they have a query or concern. Let your customers reach you. Take their feedback sporadically and value the feedback they give. Work on your negatives and continue with your positives. Your customers are the ones who take your business to the right direction as they let you know where you have been wrong. Answer each query and concern they raise and address each issue they report, so that they can keep trusting your brand and also so that they spread good word of mouth about you. Share authentic and undemanding content: Share stuff with your audience that has substance. Share original and authentic content. Share blog and other useful content on your website but concentrate on quality than quantity. Try to be as simple as understandable as possible. Do not use big words or complicated sentences. Be as regular yet insightful as possible while posting content.

More Related