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Opening Case Study Chapter 2 By: Kelvin Johnston

Opening Case Study Chapter 2 By: Kelvin Johnston. About Second Life. Avatars Locations Linden Dollars. Avatars. Avatars are the characters that people create to represent themselves. Locations. Second Life has locations that are designed by the users. Linden Dollars.

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Opening Case Study Chapter 2 By: Kelvin Johnston

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  1. Opening Case Study Chapter 2 By: Kelvin Johnston

  2. About Second Life • Avatars • Locations • Linden Dollars

  3. Avatars • Avatars are the characters that people create to represent themselves.

  4. Locations • Second Life has locations that are designed by the users.

  5. Linden Dollars • Linden dollars have the same value as real money

  6. Businesses In Second Life • 1-800-Flowers.com • Adidas • Amazon • American Apparel • American Cancer Society • BBC Radio 1 • Best Buy • BMW • Calvin Klein • Cisco • Coca-Cola • Coldwell Banker • Comcast • Crayola • Dell • H&R Block • IBM • Intel • Kraft Food • Lacoste • MLB • Mazda • Mercedes-Benz • Microsoft • MTV • NASA • NBA • NBC • Nissan • NPR • Sony • Sprint • Toyota • Visa • Warner Bros. Music • Weather Channel • Wired Magazine • Xerox • Yahoo • Yankee Stadium • Second Life

  7. Question 1 • Real life companies are making money in Second Life A: True B: False

  8. Question 2 • The currency in Second life is called the _________ dollar. A: Avatar B: Landen C: Linden D: Virtual

  9. Discussion Question • Is Second Life something that you would invest your money in?

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