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These recruiters have started to work with new marketing tactics like the mobile geofencing service which helps them find their potential candidates.
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Geofencing for Recruiters – The Needs and Benefits Until recently, people just thought that geofencing can only be beneficial when you want to advertise your business locally. But, the truth is, geofencing can be used in many other ways if you wish to get more and better results – whether it is for the marketing of your business or for any other services. From the marketing or advertising for your business to the logistic companies, geofencing can be used in many ways and there are plenty of other platforms that need geo-fencing’s attention.
Recruiters and Geo fencing When a recruiter is looking for someone, let’s say someone who possesses “a particular set of skills”, it doesn’t always make sense to blast the position out to the masses. It’s not enough to simply post open positions on the company’s website or LinkedIn page. At best, recruiters will spend time combing through a bunch of unqualified candidates and their resumes. Now, according to a recent survey, these recruiters have started to work with new marketing tactics like the mobile geofencing service which helps them find their potential candidates. The geo fencing strategy helps the recruiters in two ways –
It helps them to target a specific group of candidates rather than opting for a large number of groups. When you have a specific group of candidate, you do not have to worry about letting a huge group of people know about any recruitment possibilities and then conduct interview for such a large group. If you are looking for 10 engineers to recruit, you can send a location based message to 20 engineers in the locality and conduct an interview. Because it’s so targeted, it’s also cost-effective. Most people think geofencing must be expensive because it’s so tailored, but it’s actually the opposite. Because companies aren’t running ads or messages to the masses, there’s significant cost savings by targeting smaller groups of people.
Contactus: Copley Advertising Geofencing mobile advertising Located: Brookline Massachusetts United States Phone no. +1 617-651-2249 Website: http://copleyadvertising.com/