290 likes | 462 Views
Rotary International Membership. Donna McDonald Division Manager Membership Development Rotary International. 1905 to Present. 2003-04 vs 2004-05 Worldwide. As of 30 June 04 1,219,532 31,936 Clubs 674 New Clubs 17,276 Charter members As of 30 June 05
E N D
Rotary International Membership Donna McDonald Division Manager Membership Development Rotary International
2003-04 vs 2004-05Worldwide As of 30 June 04 1,219,532 31,936 Clubs 674 New Clubs 17,276 Charter members As of 30 June 05 1,221,920+2,388 .2% 32,403 Clubs +467 779 New Clubs +105 18,828 Charter members +1,552
Zone 25 - 5 Year Trends ClubsMembers 30 June 01 659 33,789 30 June 02 672 34,260 30 June 03 682 33,971 30 June 04 682 33,781 30 June 05 678 33,316
Zone 25 - 5 Year Trends ClubsMembers 30 June 2001 - 02 +13 +471 30 June 2002 - 03 +10 -289 30 June 2003 - 04 0 -190 30 June 2004 - 05 -4 -465
Zone 25 - 5 Year TrendsCharter Clubs & Members ClubsMembers 30 June 2001 - 02 12 278 30 June 2002 - 03 13 330 30 June 2003 - 04 6 121 30 June 2004 - 05 8218 39 947
North AmericaCharter Clubs & Members Research 1 July 2000 – 1 July 2004 ClubsMembers 390 9,869 North AmericaWorldwide 2% loss in clubs 9% loss 1% loss in members 10% loss Three year leveling off period Losses in clubs and member occur in the 2nd & 3rd year
What activity comprises total membership? Retention continues to be the greatest challenge New Members New Clubs
Retention Weekly Programs Involvement Projects Committees Social Functions Continuing Education Communication Other: Personal Benefits (WIFM)
Retention Club Assessment(Regular and action oriented) Member Satisfaction Projects(meet needs of members & community) Programs(meet need of members & relevancy) Retention Model(Who, HowLong) Exit Interviews(Why)
New Members Club Survey & Assessment Community Demograhics Business & Professional community Identifying Prospective Members Prospective Member Education Responsibilities Cost New Member Orientation Public Relations & Public Awareness
Organizing New Clubs Accounted for RI Growth Organizing New Clubs: Where & Why Communities without a Rotary club Accommodate a different population Day or meeting time Must be mentored and supported
RI Resources Regional Rotary International Membership Coordinators (RRIMCs) Web based Prospective Member (new members) Referral (new members) Relocation (retention) Publications & videos Downloadable & Sales Rotary Basics (new & prospective members)
RI Resources Membership Best Practices(database) Surveys & Research(eventual database) E-Learning Center Public Relations
Membership Development Division Donna McDonald , Division Manager x3022 Jill Pohren, Manager, Comm. & Support x3236 Keren Braverman, Coordinator x3407 Chanda Rice, Coordinator x3435 Jennifer Deters, Manager, Systems & Research x5205 Jana Bodensteiner, Coordinator x5300 Christine Sanders, Coordinator x5371 Kristine Hartman, Assistant x5319