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FACULTY SENATE EXEC BRIEFING: Athletics Strategic Plan: 2012-2017. 03/21/2013. OSU ATHLETIC DEPARTMENT STRATEGIC PLAN. 2012-2017. OSU Athletic Department Mission Statement. MISSION STATEMENT
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FACULTY SENATE EXEC BRIEFING: Athletics Strategic Plan: 2012-2017 03/21/2013
OSU ATHLETIC DEPARTMENT STRATEGIC PLAN 2012-2017
OSU Athletic DepartmentMission Statement MISSION STATEMENT The mission of the OSU Department of Athletics is to educate, provide opportunity to young people and develop leaders through a tradition of academic and athletic achievement in a progressive, inclusive environment of mutual respect.
OSU Athletic Department CORE VALUE: WE C/A/R/E :We Create A Remarkable Environment (Student-Athletes, Employees, Fans, Benefactors)
Internal Governance: Athletic Advisory Committee Representation/NCAA Certification*
2010 NCAA CERTIFICATION AREAS OF FOCUS 2010 For Context/Backdrop/AAC Involvement • GOVERNANCE/COMPLIANCE • Outcome: Rewrite Booster Policy • Outcome: Restructure AAC to Include NCAA Cert Initiatives • Outcome: More comprehensive NCAA Compliance Reviews • EQUITY and SA WELFARE • Outcome: Continue Regular SA Welfare Meetings w AAC involvement • Outcome: “Living” Diversity Plan (Recruitment/Retention) – OEI/AAC involvement • Outcome: Annual Title IX Review/AAC/OEI • ACADEMIC INTEGRITY • Outcome: Campus-wide “My Degrees” Program • Outcome: Continue: Academic Services – Reports to Academic Affairs • Outcome: Academic Sub-Committee/AAC
2012-2017Athletic Department Strategic Plan Context = WHY NOW? National Landscape • NCAA Certification 2010 process is a LIVING 10 year process: • Weave Strategic Plan into this process • Ever-changing Fiscal Environment • Ever-changing NCAA Legislative Processes • New Technologies Local Landscape • Student Athlete Well-being • Ever-changing Fundraising Landscapes • Conference Initiatives • Sports Priorities/Facilities
Strategic Planning Process • Listen and cull all sports programs’ priorities (Spring 2012) • Develop overall SWOT (Summer 2012) • Announce Strategic Priorities (Fall 2012) • Implementation begins immediately for items that cost nothing or issues that can be addressed by a reduction elsewhere • Functional Unit Sub Plans due March 30, 2013 • Restructure all Functional Organizational Meetings to include Strategic Planning Touch in each w Exec Staff as a cornerstone • Strategic Plan update becomes AAC standing agenda item (Spring 2013)
Strategic Priorities 2012-2017 • STUDENT ATHLETE WELFARE/PERFORMANCE • Sports Medicine, Academic Support, Sports Performance Center (SPC), Everyday Champions Leadership Institute • NCAA Compliance Education/Engagement • (Continued AAC Involvement via Student Athlete Welfare Committee) • WE C/A/R/E – Staff Development and Retention • Invest in what we have and WHO WE ARE • Professional Dev • Diversity Initiative (AAC/OEI) • FUNDRAISING/REVENUE GENERATION • Increase 15% FY 2013-2014 • MARKETING • Increase Revenue 3% Annually • FOOTBALL • Establish a Strong National Brand (Winning, Hard Working, Integrity, etc). • FACILITIES • Prioritization w respect to Strategic Plan