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Night It Up! Post Event Package. NIGHT IT UP! 2013. About the Organizer.
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Night It Up! Post Event Package NIGHT IT UP! 2013
About the Organizer Power Unit Youth Organization (PUYO) is a youth-driven non-profit organization based in Toronto, striving to promote youth development and empowerment through philanthropy. PUYO is an organization run by youths, for youths. Our mission is to provide more opportunities to empower youths from all over the GTA. We believe that leadership cannot be taught, but must be learned and experienced through practical, hands-on experience within our communities. NIGHT IT UP! 2013
History of Night It Up! • Started in 2002 by Power Unit Youth Organization. • The first authentic Asian-style night market in the greater Toronto area. • Celebrated 10th anniversary in 2011. • Previously known as Toronto Night Market and Asian Night Market. • Rebranded as Night it Up! in 2009. • Held at Metro Square Plaza until 2010. Relocated to Markham Civic Centre in 2011. NIGHT IT UP! 2013
Growth of Night It Up! Despite being an event organized entirely by volunteers. Night It Up! has seen phenomenal growth over the years. The following is just a highlight of how much the event has grown over the years. NIGHT IT UP! 2013
Growth of Night It Up! • Night It Up! has raised $93,000 over 12 years for various charities / non-profit organizations in our community. • 2002: Covenant House $3000 • 2003: The Scarborough Hospital – Grace Division - $10,000 • 2004: Child Find Ontario – $5000 • 2005: Harmony Place Support Services - $10, 000 • 2006: Under the Banyan Tree - $10,000 • 2007: Yee Hong Centre for Geriatric Care - $10,000 • 2008: Youth Out Loud - $5000 • 2009: Raised awareness for OtherHalf Chinese Stem Cell Drive and Asian Community AIDS Services • 2010: Well of Change - $10,000 • 2011: Sleeping Children Around the World - $10,000 • 2012: Make-A-Wish Canada - $10,000 • 2013: Second Harvest - $10, 000 NIGHT IT UP! 2013
Beneficiary Testimonials “All I can say is WOW! Night It Up! was truly an amazing and successful event.” – Second Harvest “We were all so thrilled to have been a part of Night It Up! and to have the pleasure of working with such creative, organized and innovative people on the Power Unit Team – your name REALLY suits you well!” “You and the rest of the Power Unit team truly made a huge difference for Toronto’s hungry people and made your event a weekend to remember. “ - Second Harvest NIGHT IT UP! 2013
NIU!2013 Demographic NIGHT IT UP! 2013
NIU!2013 Demographic – Con’t NIGHT IT UP! 2013
NIU!2013 Media Coverage (Pre-Event) NIGHT IT UP! 2013
NIU!2013 Media Coverage (Event Coverage) NIGHT IT UP! 2013
NIU!2013 Media Coverage (Video and Post event coverage) NIGHT IT UP! 2013
“It’s the electric atmosphere that draws people, many of them immigrants to Canada looking for a taste of home. Close your eyes, take in the smells and it’s almost like you’re on the other side of the world.” – Globe Life NIGHT IT UP! 2013
“Always one of the GTA's most popular food festivals, Night It Up! seemed even larger this year with over a hundred food vendors and massive line-ups (that moved relatively quickly). But it was all worth it.” - blogTO NIGHT IT UP! 2013
CTV Toronto Star Globe & Mail NIGHT IT UP! 2013
NIU Social Media Reach A key strength of Night It Up! marketing was our strong and active social media presence NIGHT IT UP! 2013
NIU! 2013 Map Layout NIGHT IT UP! 2013
NIU! 2013 Attractions We work with various partners to bring you the most diversified portfolio of fun activities 100+ FOOD, MERCHANDISE, GAME BOOTHS 55+ LIVE STAGE PERFORMANCES, FEATURING LOCAL GRASS-ROOT PERFORMERS OUTDOOR MOVIE SCREENING, PLAYING TWO HIT ASIAN MOVIES UNDERNEATH THE STARS PAINT-A-THON, A CRAFT VILLAGE FEATURING POTTERY, T-SHIRT & TOTE PAINTING AND MUCH MORE SERIES OF INTENSE EATING COMPETITION MINDZAI VINYL DOLL PAINTING COMPETITION NIGHT IT UP! 2013
NIU Attractions – CCYAA Sportzone 4 on 4 basketball tournament TVSA Volleyball Tournament Inflatable kids activity area Break Dance Competition NIGHT IT UP! 2013
What Are People Saying About NIU!? NIGHT IT UP! 2013
THANK YOU NIGHT IT UP! 2013