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TRACK TRANSNATIONAL ACKNOWLEDGEMENT OF WORK EXPERIENCE IN FOREIGN COMPANIES-2012-IT-1-LEO05-02779 Dissemination and Communication proposal. EVTA, the European Vocational Training Association Kick off meeting, 13 & 14 December, Trieste. IMPACT!! Dissemination + exploitation = impact!
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TRACK TRANSNATIONAL ACKNOWLEDGEMENT OF WORK EXPERIENCE IN FOREIGN COMPANIES-2012-IT-1-LEO05-02779 Dissemination and Communication proposal EVTA, the European Vocational Training Association Kick off meeting, 13 & 14 December, Trieste
IMPACT!! Dissemination + exploitation = impact! It is not only about providing information… It is all about influencing our most important stakeholders and to take them “on board” in our way of thinking and doing…
At EU level: EVTA (1) • Via the project catalogue of EVTA • Well known by EVTA partners; • Information, partners, outcomes at a glance! • Creation of links and synergies with other EU projects • http://www.evta.net/html_pc/tcm.htm • or via the thematic dossier on EU projects of EVTA: http://www.evta.net/evta_euprojects_html/index.html
At EU level: EVTA (2) • Via the digital newsletters of EVTA • With direct links to the products; • With > 7000 subscribers • Via General Assembly/Conferences of EVTA • Participation of stakeholders, policy makers and professionals in VET • Discussion on most relevant outcomes • Opportunity to get feedback from experts outside the project; • Opportunity for widespread dissemination.
At EU level: EVTA and Euractiv • What is Euractiv? • A European Information website • Communication campaign: • On Euractiv.com: Banner ads+Newsletter http://www.euractiv.com • Period: Before the final conference • Material needed: Logo, images +Short advertising message
At regional level: partners Important for a dissemination strategy: • Who is your target group? • What is your message for this target group? • How are you going to reach this target group? Different contexts lead to different strategies: for each partner these aspects can be different!
Thank you! • Contacts: • Tommaso Grimaldi (General Manager) tommaso.grimaldi@evta.net • Marc Malfroidt (Senior Advisor/ICT development) marc.malfroidt@evta.net • Jeanne Perego (Project Officer) jeanne.perego@evta.net