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Innovative solutions to engaging young people: a housing provider perspective Willow Park Housing Trust And The Airport Group Helen Hawxwell – Employment Initiatives Manager Victoria McDowell – Willow Futures Academy Manager. The Social Housing Sector.
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Innovative solutions to engaging young people: a housing provider perspective Willow Park Housing Trust And The Airport Group Helen Hawxwell – Employment Initiatives Manager Victoria McDowell – Willow Futures Academy Manager
The Social Housing Sector 1800 Registered Social Landlords in England Large key local stakeholders and employers 1.7M properties Deprived neighbourhoods 18% of all households in England More than tenancy management Over 3.5M people Innovative initiatives
The Airport Group Award-winning, nationally-recognised group of 14 RSLs from across the North of England 175,000 homes, over 1,700 square miles Active, influential worklessness steering group Pledge on employment and training Specific focus on young people in our neighbourhoods Bespoke and group-wide employment Initiatives www.theairportgroup.co.uk www.theairportgroup.co.uk
Our Outcomes • 517 Future Jobs Fund placements • 613 placements for young people 2010-2011 • Members directly employ 4.5 apprentices per 100 staff • In total 16,794 young people engaged in projects • Young Enterprise competition launching 2012 www.theairportgroup.co.uk
PG Gateway – an alternative curriculum initiative www.theairportgroup.co.uk
14 RSLs in Manchester and Salford Commitment to fill 25% entry-level roles with local people Creation of Talent Pool Now rolling out across Greater Manchester 430 Wythenshawe residents joined Talent Pool since July 2010 44% have secured employment 66% Willow Park entry-level vacancies filled through Talent Pool
Enabling residents to access a personalised pathway to work that develops their skills and maximises their potential and opportunities
Junior Wardens Customer profiling Partnerships with schools and colleges Get Hired! events How we engage and attract young people Youth Hub Youth Conference Sponsor Manchester Enterprise Academy Youth provision Youth Panel
Willow Futures Academy is the brand name for all Willow Park’s employment and training initiatives.
50 students • Housing • Property Services • Regeneration • Resources
Recruitment to begin shortly • 3 trainee managers in 2008
Street Cleansing Grounds Maintenance Willow Park Jobs Fund Community Centres Human Resources Housing Communications Regeneration
Meet Ayden… Work Experience Student 2010 Apprentice Apprentice 2011 Trainee Project Manager ? Management Trainee 2016? Project Manager? Own business 2025? Self employment? Approved Contractor for Willow Park 2029?
Long Term Sustainable Meaningful Change
Many thanks! Victoria McDowell Academy Manager 0161 946 9170 victoria.mcdowell@willow-park.co.uk Helen Hawxwell Employment Initiatives Manager 0161 946 7544 helen.hawxwell@willow-park.co.uk