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The 1 st ASEAN - The Council for the Arab States of the Gulf (GCC) Tourism Consultation

THAILAND’S COUNTRY REPORT PROGRESS ON TOURISM DEVELOPMENT. The 1 st ASEAN - The Council for the Arab States of the Gulf (GCC) Tourism Consultation. 25 May 2011 Luang Prabang, Lao PDR. PROGRESS ON TOURISM DEVELOPMENT. International Tourist Arrival to Thailand 2007-2011. Million. 15.93

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The 1 st ASEAN - The Council for the Arab States of the Gulf (GCC) Tourism Consultation

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  1. THAILAND’S COUNTRY REPORT PROGRESS ON TOURISM DEVELOPMENT The 1st ASEAN - The Council for the Arab States of the Gulf (GCC) Tourism Consultation 25 May 2011 Luang Prabang, Lao PDR

  2. PROGRESS ON TOURISM DEVELOPMENT International Tourist Arrival to Thailand 2007-2011 Million 15.93 (+12.63%) 14.58 (+0.83%) 14.14 (-2.98%) 14.46 8.2 (+24.36%) Jan - May 2011 2010 2009 2007 2008

  3. PROGRESS ON TOURISM DEVELOPMENT International Tourist Arrival to Thailand 2010/2011 Million 2010 2011 1.79 (+11.6%) 1.80 (+11.8%) 1.75 (+22.2%) 1.81 1.49 (+35.1%) 1.36 (+65.61%) 1.60 1.61 1.47 1.43 1.31 1.27 1.27 1.21 1.10 0.96 0.82 May Jun Jul Aug Sep Oct Nov Dec Apr Jan Feb Mar Jan - May 2011 = 8.2m (+24.36%) Jan - May 2010 = 6.59 m Jan - Dec 2010 = 15.93 m (+12.63%)

  4. PROGRESS ON TOURISM DEVELOPMENT International Tourist Arrival to Thailand by Region in 2010 Middle East 4% (+17.64%) (0.56m) Africa 1% (+13.81%) (0.12m) Oceania 5% (+7.07%) (0.78m) South Asia 6% (+20.44%) (0.99m) The America 5% (-1.02%) (0.84m) East Asia 51% (+15.42%) (8.16m) Europe 28% (+9.42%) (4.44m)

  5. PROGRESS ON TOURISM DEVELOPMENT Thailand’s Top 10 International Tourist Arrival in 2010 2,058,956 (+17.1%) 1,122,219 (+44.3%) 993,674 (-1%) 810,727 (-3.6%) 805,445 (+30.2%) 760,371 (+23.7%) 715,345 (+9.2%) 698,046 (+7.9%) 611,792 (-2.4%) 606,874 (+5.8%) Malaysia ROK Lao PDR USA Japan China India Australia Germany UK

  6. PROGRESS ON TOURISM DEVELOPMENT GCC Tourist Arrival to Thailand in 2010/2011 2010 2011 (Jan - May) 140,884 47,787 45,223 36,899 22,341 20,527 21,381 19,458 13,031 5,613 6,245 3,852 Kuwait Bahrain Saudi Arabia UAE Qatar Oman

  7. PROGRESS ON TOURISM DEVELOPMENT Tourism Receipts from GCC Tourists in 2010/2011 2010 2011 (Jan - May) Million 6,836.5 1,973.8 1,900.7 1,680.1 922.8 847.8 875.6 854 590.7 229.8 255.7 175.6 Kuwait Bahrain Saudi Arabia UAE Qatar Oman

  8. PROGRESS ON TOURISM DEVELOPMENT Eco-tourism Destinations Phang Nga Phuket Chiang Mai

  9. PROGRESS ON TOURISM DEVELOPMENT Health Tourism Destinations 1. Health Promotion Tourism Meditation Tour Hot Spring Tour Massage Tour

  10. PROGRESS ON TOURISM DEVELOPMENT Health Tourism Destinations 2. Health Healing Tourism Elective Surgery Dental Care Cosmetic Surgery

  11. TOURISM PROFESSIONALS Progress on Tourism Human Resource Development • Establishing Institute for Tourism Professional Training • Establishing National Tourism Professional Board (NTPB) • Creating the cooperation framework on workforce capacity building on 32 job titles under the ASEAN MRA

  12. TOURISM PROFESSIONALS Future Plan 2011: Competency Development Plan Preparing budget, training materials, evaluation system, database system Cooperating with academic institutions to prepare the training programs, such as training equipment (multimedia), course syllabus for trainers and trainees 2012: Competency Test & Competency Certification Planning the competency test on 32 job titles with accredited certification 2013/2014: Competency Development Competency development (setting cooperation framework for competency development)

  13. TOURISM PROFESSIONALS Number of Employment in Tourism Sector Million 2.71 2.59 2.38 2.34 2.34 2.27 2.25 2.04 2007 2008 2009 2002 2003 2004 2005 2006 Note: Number of workers in hotels & restaurant sectors (National Statistical Office, Thailand)

  14. TOURISM PROFESSIONALS Development on Tourism Education & Trainings • Conducting training courses for tourism professional in accordance with ASEAN common competency • Cooperating with academic institutions to develop training materials • (travel consultant, ticket manager) • Conducting pilot training courses on tourism for trainers and trainees • Course syllabas development • Conducting on-the-job training • Professional training program • Conduting training programs for medium and small hotels and tourism entrepreneurs

  15. TOURISM CRISIS MANAGEMENT SCHEME 1. Political Unrest Airport Closure in 2008

  16. TOURISM CRISIS MANAGEMENT SCHEME Protest in 2009/2010

  17. TOURISM CRISIS MANAGEMENT SCHEME Statement from the Ministry of Tourism and Sports of Thailand

  18. TOURISM CRISIS MANAGEMENT SCHEME Tourism Measures • Free Travel Insurance • Exemption of Tourist Visa Fee • Boosting Markets

  19. TOURISM CRISIS MANAGEMENT SCHEME 2. Natural Disaster

  20. TOURISM CRISIS MANAGEMENT SCHEME

  21. TOURISM CRISIS MANAGEMENT SCHEME

  22. TOURISM CRISIS MANAGEMENT SCHEME The National Strategy on Tourism Crisis Management Tourist Assistance Center Tourist Fraud Prevention Committee

  23. TOURISM INVESTMENT …Why Thailand… Modern infrastructure Supportive government Growing industries Talented workforce Sizeable domestic market Modern living

  24. TOURISM INVESTMENT Incentives for Foreign Investment Fiscal Incentives Non-Tax Incentives Import duty reductions or exemptions on machinery and raw materials Corporate income tax holidays up to 8 years; additional 50% reductions for 5 years Double deduction of public utility costs Deductions for construction / installation costs infrastructure 100% foreign ownership possible in many services 100% ownership land rights for foreign corporate Permission to bring in foreign experts and technicians Work permit & VISA facilitation

  25. TOURISM INVESTMENT Tourism-Related Investment Priority Healthcare Services Convention & Exhibition Centres Long-Stay Business Shopping Centres OTOP Man-Made Attractions

  26. TOURISM INVESTMENT Foreign Investment in Tourism-Related Activities Ocean Marina Services Projects must have facilities including ship lifter, inland berthing, ship dock for maintenance and repair. Projects will receive a 50% import duty reduction on machinery & a 5 year corporate income tax exemption, regardless of zone. Tour Boat or Yacht Renting Projects must be approved by relevant government agencies. Projects will receive a 50% import duty reduction on machinery & a 5 year corporate income tax exemption, regardless of zone.

  27. TOURISM INVESTMENT Foreign Investment in Tourism-Related Activities Amusement Parks Projects must have a minimum investment (excluding cost of land & working capital) of not less than 500 million THB, with total area of not less than 200 rai. Project details must be approved by the Board. 15% of the total area must be allocated as a parking slot & another 15% as a green area. Cultural Centres Projects must have a minimum investment (excluding cost of land & working capital) of not less than 20 million THB, with total area of not less than 10 rai.

  28. TOURISM INVESTMENT Foreign Investment in Tourism-Related Activities Aquariums Projects must have a minimum investment (excluding cost of land & working capital) of not less than 100 million THB, with total area of not less than 10 rai. 15% of the total area must be allocated as a parking slot & another 15% as a green area. A study on environmental impact must be submitted. Racing Tracks Projects must be located in Zone 2 or 3. Projects must be approved by relevant government agencies. Projects must obtain a standard certificate from FIA (Federation International de L’Automobile) or FIM (Federation International de Motocyclisme). Projects must have appropriate preventive & controlling measures against environmental damage or against danger or trouble to neighbors. A study on environmental impact must be submitted.

  29. TOURISM INVESTMENT Open Zoos Projects must have a minimum investment (excluding cost of land & working capital) of not less than 500 million THB, with total area of not less than 500 rai. Project details must be approved by the Board. 15% of the total area must be allocated as a parking slot & another 15% as a green area. Cable Cars Projects must be approved by relevant government agencies. Convention Halls The total convention area must be not less than 4,000 sq.m. Total area of the largest hall must be not less than 3,000 sq.m. Convention hall facilities & equipment must be approved by the Board. Blueprints must be approved by the Board.

  30. TOURISM INVESTMENT International Exhibition Centres The total area must be not less than 50 rai, with an indoor exhibition area of not less than 25,500 sq.m. Each hall must have at least one meeting room. Hotels Projects located in Zone 1, Zone 2, Hat Yai district or Muang district of Chiang Mai will receive only non-tax privileges. Projects located in Zone 3 (excluding those provinces specified in section No.1 and No.3) will receive only an exemption of import duty on machinery and other non-tax privileges. Projects located in Amnat Charoen, Buriram, Kalasin, MahaSarakham, NakhonPhanom, Nan, Narathiwat, Nongbualamphu, Pattani, Phayao, Phrae, Roi Et, Sisaket, Surin, Sakonnakhon, Satun, Yasothon or Yala will receive privileges according to the BOI Announcement No.1/2543 Each hotel must have at least 100 rooms.

  31. TOURISM INVESTMENT Movie Town Exempt from import duty on machinery & corporate income tax for a period of 8 years, regardless of zone. Approved projects locating in “Movie Town” industrial estate must provide the following facilities: indoor studio & outdoor studio post production services, such as film developing, special effects, computer animation, sound lab etc. Long-stay Businesses Projects must be approved by relevant government agencies. Only non-tax privileges shall be granted. Promoted projects must provide a variety of services, such as lodging, health care, travel services etc.

  32. TOURISM PROMOTION & MARKETING Tourism Authority of Thailand (TAT) 1. Medical Tourism Campaign www.ThailandMedTourism.com with list of 340 medical tourism providers, including hospitals, clinics, spas and Thai traditional medicine nationwide. 2. Trade Show Arab Tourism Bourse (ATB) in Syria Arabian Travel Mart (ATM) in UAE 3. Road Show Thailand’s Medical Health & Wellness 2-11 October 2010 in Oman, Qatar, Bahrain and UAE

  33. TOURISM PROMOTION & MARKETING Tourism Authority of Thailand (TAT) 4. Promotion Thailand Student Camp (Jump to Amazing Thailand) Jebel Ali Golf Resort & Spa, Dubai, UAE 5. Fam Trip / Agent Trip to Thailand • …Sawasdee krub…

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