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Embassy of Denmark, Tokyo

Embassy of Denmark, Tokyo. Skal jeg holde mig væk fra personer, som lige har været i Japan?

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Embassy of Denmark, Tokyo

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  1. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Embassy of Denmark, Tokyo

  2. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Skal jeg holde mig væk fra personer, som lige har været i Japan? Der har ikke været så betydende udslip fra kernekraftværket, at der er risiko for, at personer er blevet forurenet med radioaktive stoffer. Så du kan roligt opholde dig sammen med personer, som har været i området. Mennesker kan heller ikke blive radioaktive af at være nær radioaktive stoffer eller ved at blive udsat for stråling.

  3. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Japan – Et marked for små og mellemstore danske virksomheder? Jesper Vibe-Hansen ”Handelsråd” Kgl. Dansk Ambassade, Tokyo

  4. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  5. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  6. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  7. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  8. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  9. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  10. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK 352

  11. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  12. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  13. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK JAPAN ET MARKED NETOP NU?

  14. Japan Key Information Greater Tokyo: 36 mill. people Greater Osaka: 22 mill. people Population: 127,433,494 Number of million pop. cities: 14 Total Area: 377,873km2 GDP: $4.91 trillion (2008 ) GDP / Capita: $38,457 (2008)

  15. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Around 127 million people =

  16. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Small in size, but… 2002 2015 Kilde: Worldmapper.org g

  17. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Antal udtagne patenter Kilde: Worldmapper.org

  18. Perceptions and Myths Japan has been in constant economic crisis since the bubble burst in the late ’80’ies Only high-end luxury brands sells well in Japan. Japan is a closed and complicated market with no short term profitability perspectives

  19. Perceptions and Myths Japanese consumers are demanding, quality and service minded in the extreme, detail oriented but once they are customers they are very loyal. Japan is a very conservative and formal society, culturally and language wise very different. Rigid and not forward moving.

  20. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK

  21. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Trade Department Tokyo - Focus areas Life Sciences Food and agriculture Environment and energy Creative Denmark ICT Industry

  22. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Særlige udfordinger • Kommunikation • Geografisk/kulturel afstand • Beslutningsprocessor JAP DK

  23. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Kritiske succeskriterier • “Flødebolleeffekten” • Hold ud • Spis brød til – gab ikke over for meget • “Finding Mr. Endo”

  24. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Hvad kan Ambassaden gøre for dig? • En indledende screening • Partneridentifikation • Markedsundersøgelse • Business Center/Inkubator faciliteter • X, Y og Z

  25. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Trade Department Tokyo - Key products and job examples Public diplomacy Rent an employee Market entry Market survey Secretariat Homepage Incubator Customer access/ residence events Global Public Affairs General market support 25

  26. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Hvad kan Udenrigsministeriet gøre for dig og din virksmhed? • Henrik P. • ESP • ETC

  27. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK ”For a small company Japan can be a challenge, but with the help of the embassy our products are now sold in two of the most prominent departments stores” Dan Schumacher, Owner of Schumacher Snaps “The positive views reported in the sales and profitability forecasts are also reflected in the strategies of the foreign companies in Japan and 73% of the respondents continue to see Japan as a market with room to expand in the long term” Don’t take our word for it… “The embassy has opened up a lot of doors for us and created access to a lot of new clients and market segments” Ole Gerlich, Business Development Manager, Grundfos Japan “Enavigo Consult” being a small consultant company has been able to penetrate a very conservative part of Japanese business thanks to the support and help we have received from the Danish embassy” Steen Pedersen, Partner

  28. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Trade Department Tokyo - examples of other services Rental of the embassy’s conference facilities Events at the ambassador’s recidence Crash Course on Japanese Business Culture

  29. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Strong regional collaboration

  30. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Japan – Et marked for små og mellemstore danske virksomheder? Afgjort JA ! men er det noget for dig?

  31. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK Creative Embassy

  32. UDENRIGSMINISTERIET, MINISTRY OF FOREIGN AFFAIRS OF DENMARK ? -25% by 2020!

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