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Eka Ruola : A Passionate Leader Inducing Substantial Transformation in Advertisi

Eka Ruola is a driven and passionate leader who is making a significant impact in the world of advertising through his work with Nitro Group.

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Eka Ruola : A Passionate Leader Inducing Substantial Transformation in Advertisi

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  1. EkaRuola: APassionateLeader InducingSubstantialTransformationin Advertising withNitroGroup Exploringthejourneyismoreinterestingthantheultimatedestination,asisoftensaid.Welearnaboutourselvesalongtheway,follow our emotions,andunderstandhowtomakeourvisionareality! Hereisanoutstandingstoryofaninspiringbusinesspersonwhohas madesignificantcontributionstotheinnovativeadvertisingindustryand isadmiredfordoingso.Inhisquesttochangetheworld,EkaRuola, ChiefCreativeOfficeratNitroGroup,hasbeenrediscoveringand strengtheninghimself.Hedeclares,"Ihavealwaysbeenpassionateaboutcreativeadvertising,andenteringthisfieldhasgivenwingstomy dreams." TheInc.Magazinefoundhisprofileperfectlyintunewiththetoneof thisspecialissue.Hisreputationhasallowedhimtobagrecognitionand rewardsfromthefollowingbusinessmagazinesforbeinganinspiring leader: EkaisamongthemosthonouredcreativedirectorsinFinland,both nationallyandinternationally.Allofthemainawardceremonies, includingCannesLions,ClioAwards,LondonInternational,Golden Drum,TheOneShow,andtheEffies,haverecognisedhiswork.He frequentlyservesonjuriesandspeaksateventsfortheindustryheldall overtheglobe.TheInternationalist'sAgencyInnovatorAwardwas giventoRuolain2015inNewYork.The52-year-oldcreativeleader Ekaiswell-knownforhislengthyleadershipofHasan&Partners Group,a30-year-oldcreativepowerhouseintheNordics. In2020,hedepartedHasan&Partnersafterworkingthereforyears,the lastnineofwhichhespentasCEOandECD.Hemadethedecisionthat thethirdactshouldbegin.So,heboughtthemajoritystakeinaFinnish

  2. hybridagencycalledNitroGroupto getbackto thecreativebusiness arenainApril2021—andchallengethebigplayersonthemarketwitha newkindof setup."IfellinlovewithcreativeadvertisingwhenIwasjust6yearsold.The enthusiasmisstillpresent.WhenIwasayoungmanandjoinedHasan&Partners,thehottestcreativefirminHelsinki, mycareerunderwentasignificantturning point",sharedEkaRuola EkastudiedmarketingintheTurkuSchoolofEconomics,whichishis intellectualhome.TheNew4P'sofMarketing,whichwasreleasedby AlmaTalentinApril2021,isEka'sfirstmarketingbookandwaswritten overthecourseoftheyearofthepandemic. NitroGroupataGlance LocatedinHelsinkiandTurku,Finland,Nitroisadistinctivemarketing firmthatembracesthecomplicatedworldofmarketingandrecognises itsinfinitepotential. EkaRuolaisthechiefcreativeofficerandmajorityownerofNitro Group,a hybridcreativeagency.ThehybridstrategyNitroisbuiltupon enablesittochallengethemarketwith asetup thatemphasisesallthe dimensionsofthetrade.Ithasastrongpresenceinthemarketfor marketingandbrandstrategy,imaginativestorytelling,digitalknow- how,andproduction.Atrueone-stopstoreof thehighestcalibrewithall fourdimensionsinplaceforapickycustomer.Theteamofexpertsat Nitroisincrediblytalented,knowledgeable,andentertaining. Nitrostandsoutasaplayerinthemarketduetoitshybridstrategyand solidself-sufficiencyineachfield.Forinstance,whenitcomesto strategicunderstanding,creativity,anddigitalexpertise,they consistentlyreceivehighmarksfromcustomers.Thisistrulyunique. Forthefuture,thevisionaryleaderislookingverymuchforwardtothe NitropeopleandNitro'sclientsaccomplishingsomethingtheydidnot expecttobeabletodo.Andthenrepeatthat. Eka'sUniqueLeadershipApproachDirectlyfromhisMouth

  3. The vitalpointhereismypersonalobjective,whichIsetdownafewyearsago.ItstatesthatIwantothersaround metohavethemost excitingprofessionallifeaspossible.ThismeansthatIworkhardto presentthemwithfascinatinganddifficultbriefs.AndperhapsIcan helpthemwithboththestrategyandthecreativeaspectsofit. Tome,peopleareeverything.AndImakeeveryefforttocreateacultureofcompassioninwhichtheycanexcel! Nitro'sTeamStructure EkaRuolaisafirmbelieverinsettingthebarhigh.It'snot aone-man show,though.Somecompaniesemployexcellentworkers.Forexample, Ekahasthreeoutstandingcreativedirectorswhocollaboratewithhim andtheteamto createmagicplusmanyotherskilledexperts.Thereare twocomponentstoit:acreativelyledoperationthatstrivesfor thestars andanHR-driveninfrastructuretosupportbothteamsandindividuals OvercomingtheMajorIndustryHurdles Ekaassertsthat"Thebiggestdifficultyatthemomentistheblurry visionofthefutureduetotheprotractedeconomiccrisis.”Hecombats thisbyjustabstainingfromallaspectsoftherecession.Onemerely needstolookforit;thereisbusinessoutthere. Eka'sFutureGoals Inadditiontohisprofessionalgoals,Ekaalsowantstobethebest possiblefathertohisson.Andthemostsupportive,loving,andcaring spouse. Inaddition,heretainsatremendousaffinityforhishomenation, Finland.HeenvisionstheincrediblesuccessofFinnishbusinessesand brands.Ekaisquitecertainthatmarketingmaybeextremelybeneficial. Andhe'lldowhateverittakestomakethathappen

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