1 / 5

Tiziana Mele: MD at Global Pharmaceutical Company, Lundbeck Italia Endvours to R

Tiziana Mele, MD at Global Pharmaceutical Company, Lundbeck Italia, is on a mission to restore brain health...

cxoincmagazine
Download Presentation

Tiziana Mele: MD at Global Pharmaceutical Company, Lundbeck Italia Endvours to R

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. TizianaMele:MDatGlobal PharmaceuticalCompany,Lundbeck ItaliaEndvourstoRestoreBrainhealth Oneofthetrailblazersintheglobalpharmaceuticalmanufacturing landscape,LundbeckItaliaisaprominentnameamongrenowned multinationalpharmaceuticalcompanies.Lundbeckisanexpertinthe treatmentofneurologicalandpsychiatricconditionsandissteadfastly committedtorestoringbrainhealthsothateverypersoncanbetheirbest.Renownedforhavingbenefitedhundredsofmillionsofindividuals withbraindiseases,itisoneoftheonlypharmaceuticalbusinessesinthe worldtofocuspurelyonbraindiseases. Behindeverysuccessfulinnovationisavisionarywiththeskillsand drivetoaccomplishsomethingworthwhile.Thecreativemindbehind LundbeckItaliavictoriousjourney isTizianaMele.Sheisanexpertin life-scienceandherknowledgeextendstowell-knownbrands.Shehas extensiveexperienceinthepharmasector,businessadministrationand management.ShebeganhercareeratKPMGin2003andlaterworked inpricing,marketaccess,marketing,andsalesatAstraZeneca.Shehas hadtheopportunitytoworkinseveralfieldsandhashadthechanceto gaininsightintotheindustry'seffortstodevelopandpromotecutting- edgemedicationsthatcanbenefitpatients. TizianaJoiningLundbeck–JourneyTowardsaNewBeginning WhenLundbeckcontactedme,Iwasinoncology atAstraZeneca.Atthattimetheoncologypipelinewashuge,butwhatattractedmetoLundbeck wasthepureandgenuinefocusontheCentralNervousSystem(CNS),anareathatisnotnecessarilyaneasyone.FocusingontheCNSimplies concentratingonconditionslikeAlzheimer's,Parkinson's,Major DepressiveDisorder(MDD),Schizophrenia,andpost-traumaticstress disorder.Duetothechallengesofcreatinginnovativemedications,there

  2. aren'tmanybusinessesworkingontheCNS.Hence,thededicationtoand emphasisonthisareawaswhatultimatelypersuadedmetoleavea largecorporationwithmultipletherapeuticareasandjoinabusiness thatissolelyfocusedonthecentralnervoussystem. ItisunusualtorecruitsomeonewhoispregnantinItaly,soIwassurprisedwhenIwashiredinDecember2014atthe age of34andfive monthspregnant.Ibeganasamarketingmanagerandwassubsequently promotedtomarketingdirectoraftermymaternityleavewasover.Two yearslater,IwasappointedcommercialdirectorIwaselevatedto managingdirectorafterservinginthatpositionforoneyear,makingme thefirstItalianwomantooverseeanItalianaffiliate.Ioversee LundbeckItalia,oneofLundbeck'stwooperatingcompaniesinItaly,andLundbeckPharmaceuticalsItaly. LundbeckataGlance:RestoringBrainHealththroughInnovative Solutions Since1994,LundbeckItaliaS.p.A.hasbeenoperatinginItaly;itis basedinMilan.FourantidepressantsdevelopedbyLundbeckGlobal Researchareamongthemorethan10compoundsthatLundbeckItalia hasmarketedinItalythroughoutthe years.WhentheLundbeckGroup acquiredthe1929-foundedVISFarmaceutici(IstitutoScientificodelle Venezie)in 2000,itbecameLundbeckPharmaceuticalsItaly(named LUPI,situatedinPadua),whichstandsforacentreofexcellencein chemicalmanufacture.Itprovidesresearch,development,industrial processsafety,technical,andregulatorysupportfortheregistrationof novelproductsinthechemicalphaseandproducesactiveingredientsin Italythatareexportedthroughouttheworld.Naturally,havingboththe commercialandproductionsidesinItalyisacleartestamenttohow importantItalyisforLundbeckatagloballevel.Lundbeckistheonly companythatistirelesslydedicatedtorestoringbrainhealthsoevery personcanbeattheirbest. LundbeckItalyhasgainedareputationforbeingareliablepartnerin the neuroscienceindustryoverthepastfewyears.Theyhaveconsolidated

  3. relationshipswithinstitutionsandsupportsignificantregionalandfederalinitiatives.Inorderto facilitateandprovidethebesttherapiesfor thosesufferingfrompsychiatricandneurologicaldiseasesandcombatthestigmaassociatedwithmentalhealth,theyfrequentlyencourage extensiveconversationamongstscientists,physicians,payers,andpatientassociations. “InItaly,everythingwedoisinspiredbyourpurposeandinlinewiththeglobal strategywearecommittedtooptimisingalready-established brandsandfosteringthedevelopmentofthelate-stagepipeline,which entailstheparticipationofItalianclinicalsitesinsponsoredtrials(phaseII,phaseIII,phaseIIIband phaseIV).Moreover,wesupportthe largestnumberofno-profitstudiesinthefieldofpsychiatryand neurologyinItaly.Atgloballevel,therecentpasthasbeenfocusedonthekeystrategicacquisition,letmementionAlder’s,abiopharma companydedicatedtomigrainethathasallowedustoenterintothe migrainemarketwhereasacommercialaffiliatetowhichwearedevotingalotofwork”,themagnificentwomanapprised. TheWorkCulture “Todobetterbusiness”meansempoweringallteammembersby respectingandappreciatingwhatmakestheteamdifferentregardlessof age,gender,ability,sexuality,ethnicity,religion,parentalstatus, managementstatus,worklocation,etc.D&Ienablestheacceptanceof diversity,whichfosterscreativityandimprovesdecision-making.It's crucialtohaveaninclusiveculture. AnIntegralRoleAmidCOVID-19 ThereisawideconsensusthattheCOVID-19pandemicnotonlyaffects physicalhealth,butalsomentalhealthandwell-being.Inadditionto challengingtheagendaofhealthprofessionals,includingpsychiatrists andothermentalhealthexperts,thepresentepidemicisredefining objectivesforthegeneralcommunity.

  4. Psychiatricclinicsarechangingtheirpracticesallaroundtheworldto ensurecareandsupportforpeoplewithmentalhealthissuesaswellas forindividualswhoarenotmentallyillbutareexperiencingthe psychologicaleffectsofthepandemic.Inthecomingweeksormonths, therewillbeariseinthenumberofpeopleneedingpsychiatric assistance,necessitatingareviewofthecurrentprocedures. CreatingImpactonBrainHealth TheLundbeckteamisfullycommittedtopromotingbrainhealthand helpingthosewhoareaffectedbybrainillnesses.Theircorporate endeavours,communityinvolvementinadvocacyefforts,and relationshipswithlawmakersandNGOsarealldrivenbyasingle, unwaveringgoal:restoringbrainhealthsothateveryonecanperformto theirhighestpotential. Beyonddevelopingtransformativemedicaltherapies,theystrivetomakeadifferenceforpeoplesufferingfrombraindisorders,byworking toincreasesupporttoaffectedfamiliesandengagingwithcommunities tocreatebroadersocialacceptanceofpeoplelivingwithbraindiseases. Theyregularlyparticipateinnationalcampaignsandinitiativesto increaseawarenessofmentalillnessinordertoensurethedignityof thosewhosufferfromtheseconditionsandguaranteetherighttomental healthforeveryone,everywhere. “Wearenotalone,becauseonlytogethercanwereallymakeadifferenceforthesepeople.Brainhealthisapriority,that’sthereason whywecollaboratewiththemainscientificsocieties,patient associations,institutionsandorganizationsoperatingevenbeyondthe healthcaresector”,mentionedTiziana. RemarkableInitiativebyLundbeck TherearemanyinitiativesthatLundbeckiscarryingout,amongthese:

  5. The“Peopleinmind”contest,atits4thedition:Anart competitionaimstogivelightandcolourtopeoplelivingwith mentalillnesses. • "Artthatheals,healthstartsfromthebrain":Acycleofartistic- culturalworkshopsfocusedontheimportanceofmentalhealthand well–beingforeveryone,everywhere. • Sheddinglightontheinvisibleistheideaof“Canyouseeme?” • ThestoryofDafnesymbolizestheexperienceofmanyyoung people,towhomthecompanygivesavoicetoovercomethestigmaofmentalillness.LundbeckItalia,incollaborationwith GiffoniInnovationHub,actsasaspokespersonforthisneedto speakaboutdepressiondirectlytoyoungpeople,aswellastotheir families,schoolsandinstitutions,withresponsibilityandcourage. • InMay2022inpartnershipwithCEOforLIFE,thecompany launchedtheproject"CEOforLifeLundbeckAwards:healthstartsfromthebrain”-toencouragecompaniestosharetheirbest practicetopromotementalhealthintheworkplace. • Unitedforourfuture:aprogramborninMay2020duringCOVID • lockdownincollaborationwithBancoAlimentareandHBAaimed tocollectmoneyforneedystudentsandtheirfamilies. • APieceofAdvice • Beyourselfand donotwearamask.Believefirmlythatauthenticityisthekey.

More Related