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Krokodil : Russia’s Deadliest Drug. Emotional Manipulation and Over-dramatization:. Warning of extreme and disturbing content Camera always shaking, zooming in and out Voyeur angle: tree in the foreground, subject in the background
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Emotional Manipulation and Over-dramatization: • Warning of extreme and disturbing content • Camera always shaking, zooming in and out • Voyeur angle: tree in the foreground, subject in the background • Observing from a shelter distancing ourselves from the subject as well as the problem • Close ups of a visual feature of a person (dirty clothes, scars, syringes, etc) to form our opinion about the person before we see him or hear him
Sound and Narration: • Opening with disturbing and portending music and foreign unclear speech makes a regular building look scary • Camera moving along with the viewers, low angle, poor lighting music creating tension, a feeling that something is about to happen, music fades in and out, like a video game or a scary movie • Close ups of random • objects while we hear • the interview • -Dogs barking, • sound starting before • we see the person • speaking
Credibility of Sources, Manipulation of Facts • Facts presented as: • “We’ve heard stories”, • “We were told”, • “There were rumors”, • “They explained to us”, • -“There is a widely held belief”, etc. “Nowhere are Russia’s drug problems more evident than here.” “Small Siberian city of Novokuznetsk” – actually one of the biggest in the region, largest metal and coal industry Fake tension created with music and narration - “… People started beeping and yelling so we decided to leave… Get the f**k out of here! Let’s go, let’s go let’s go!”, “We went back to meet Sasha somewhere safe…or so we thought…”
“Experts” and “Evidence”: Experts don’t look much more reliable than the addicts themselves. • Random people from the street • Orthodox Church Priest • Alternative Religious Rehab Leader • -Former drug users currently religious cult members • -Youtube footage of a person’s body rotting from the drug • -Funeral Director and leader of an alternative congregational church - Subtitles often differ in tone and simplify the information that is actually being said, Russian phrases cut off halfway through - Incompetent journalist - “It kind of just feels like walking through a forest in the middle of Syberia.”