Grasping the resources and Effective method

1. Graspingthe resources and Effective method purpose • Important thing is to Grasp the resources • The importance of leisure time • The marketing of "the reason to visit the area" The Important thing is Grasp the resources There are a lot of resources in your host country, but in Oceania, the sea is the keyword. Surf spot Diving spot Samoa Fiji American Samoa Tonga PNG

2. JAPAN philippine India Indonesia Grasping the resources and Effective method The importance of leisure time If you try diving or surfing・・・ china America Australia • rest the mind and body →keep yourself • Interchange with the local people (children) →get new information ＆　find needs • grasp of local understanding & resources → you will find SWOTanalysis of strengths Resources =Strengths →(1) new product →(2) Local resources・・ Pulling in Visitors About surfing sight seeing in P.N.G (positioning map) rich What country’s tourists visit Papua? near far This area is the Target continues the marketing analysis・・・ poverty

3. Grasping the resources and Effective method The marketing of "the reasons tovisit " • Do you know “NAOSHIMA” ? NAOSHIMA is an island town administratively part of Kagawa District, Kagawa, Japan located in the Seto Inland Sea. The island is known for its many contemporary art museums. The museums and beauty of the island draw many tourists, whose visits help support the local economy. Works of art If foreigner comes to Japan, they wants to visit NAOSHIMA

4. Grasping the resources and Effective method The marketing of "the reasons to visit" Like the example of NAOSHIMA, one of the Important things is to make "the reason to come there" Making new products is important However, you can find new Local resources and make a reason to come there ,too. So having a critical mind and a viewpoint of the marketing is important・・・ Let’s enjoy our free time. A little something extra