Creating sustainable competitive advantage through people…

Creating sustainable competitive advantage through people…

Strategic Context • ‘The greatest challenge for organizations today, and for the next decade at least, is to respond to the shift from an industrial to a knowledge economy’ Jac Fitz-enz • PEOPLE {talent}, not cash, buildings, or equipment, have become the critical differentiators of a business enterprise. PEOPLE are the profit lever, the source of sustainable competitive advantage Peter Drucker

‘The people with the best people win’ David Ogilvy

The Business Problem • Traditional Talent Acquisition… • Costly • Agency • Advertising • Time • Inefficient • Admin intense & not enabled by technology • Paper/ Fax/ Telephone/ email • Challenging • Labour legislation & brand management • Assets not leveraged • Brand

The Business Solution • An integrated approach combining internet technologies, integrate brand marketing & value-added services helping: • Reduce costs by disintermediation, lower advertising spend and time efficient process management • Save time by managing process efficiently • Ensure compliance met • Reinforce brand value through best-practice delivery

Integrated Offering • TECHNOLOGY • Enables efficient recruitment process management online WINNING THE TALENT WAR • SERVICES • Enables focus on core business by outsourcing non-value adding recruitment process administration • COMMUNICATIONS • Helps attract to and retain quality on the candidate database through integrated recruitment marketing & CRM

Solution Architecture Technology Services Communications

Communications> Multi channel Targeted, brand aligned communications driving candidates to NBL Careers Website

Technology > Candidate 1. Home 2. Register 3. Search 4. View 5. Apply 6. Manage

Technology > Recruiter 1. Secure login 2. Manage site setup 3. Add, edit, manage, archive 4. Gather, identify, assess & filter 5. Proactively search & comm

Case Studies • SA Post Office • 90,000 employees • +’ve ROI achieved after month 2 • SAB Miller plc • Efficient management of a global talent pool in multiple countries • Truworths • Attracting international fashion specialists back to SA from the UK

A Solution for Africa • A central NEPAD/ Commonwealth Talent Pool (segmentable by country/ function etc) • Employers advertise opportunities and manage applications received : Country/ Function/ Sub function/ Job Spec • Candidates register CV’s and apply • Media Partners in each member country (vertically aligned) • Service Level Partners in each member country

The Results? Benefits Costs ROI £’s - = • Better quality candidates • Reduced costs • Improved efficiencies • Best practice • Uplift in brand value • Create new revenue opportunities • DRM™ • Marketing* • Outsourced Services* • WIN THE TALENT WAR • Significant top & bottom-line impact…

www.graylink.biz intelligent thinking

Creating sustainable competitive advantage through people…