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Kensington Vision Mersey Broadband STRAND 1

Kensington Vision Mersey Broadband STRAND 1. Kensington Vision. £800,000 project funding 4th January 2005 7 person team Community content. Kensington Vision - objectives. Engaging with regeneration partnerships Online services Business start up Develop Digital TV channel.

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Kensington Vision Mersey Broadband STRAND 1

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  1. Kensington Vision Mersey Broadband STRAND 1

  2. Kensington Vision • £800,000 project funding • 4th January 2005 • 7 person team • Community content

  3. Kensington Vision - objectives • Engaging with regeneration partnerships • Online services • Business start up • Develop Digital TV channel

  4. Kensington Vision • £80,000 digital kit resource • Intuitive Content Management System • Use of existing technologies • BT as technology partner

  5. Kensington Vision - Philosophies • Dual delivery Web and STB • Community set agenda • Training & knowledge share • Entertainment and services • Kit for the community

  6. Kensington Vision - STB • Engaging with regeneration partnerships • Online services • Business start up • Develop Digital TV channel

  7. Kensington Vision • 19 regeneration partnerships assisted • 4 online services created • 2 businesses created • 252 residents trained in content production

  8. Kensington Vision • 143 individual sites • 1100 Viewers per month • 268 videos on KV

  9. Kensington Vision – next phase • Second community • Linking directly to existing provisions • Social Enterprise • Service creation (R & D)

  10. CV Networking Kensington Vision • 19 regeneration partnerships assisted • 4 online services created • 2 businesses created • 212 residents trained in content production

  11. Geo tagging Kensington Vision • 19 regeneration partnerships assisted • 4 online services created • 2 businesses created • 212 residents trained in content production

  12. Geo tagging Kensington Vision • 59 individual sites • 997 viewers per month • 160 Broadband connections • 208 videos on KV

  13. Video Blog - editor Kensington Vision • 59 individual sites • 997 viewers per month • 160 Broadband connections • 208 videos on KV

  14. Video Blog – site view • 59 individual sites • 997 viewers per month • 160 Broadband connections • 208 videos on KV

  15. WebTV – look and feel • 59 individual sites • 997 viewers per month • 160 Broadband connections • 208 videos on KV

  16. KEY ACTIVITIES / OUTPUTS

  17. BEST EXAMPLE OF SUPPORT CASE STUDY • Regeneration partnership Gears Residents Association • Residents created Soap Opera • Training in script writing / video production • Gears producing more content • Sharing skills with other community groups

  18. BEST EXAMPLE OF SUPPORT CASE STUDY • Business created PR promotions • Received training through KLRC • Proposal for School Idol • Set up PR Promotions

  19. LESSONS LEARNED FROM YEAR 1 • More focus groups • Explore business community • Work with key community players • Don’t start 9 months late

  20. HOW COULD SRAND ONE ASSIST OTHER STRANDS? • Introduce strands to local business forums • Kensington vision as user testing environment • Potential marketing opportunities • Information library

  21. HOW COULD OTHER STRANDS ASSIST STRAND ONE? • Assist in exploring potential service ideas • Help set up business focus groups • Knowledge of innovative broadband applications, CCTV etc • Marketing. Especially to broadcast • Other communities for post pilot roll out

  22. HOW WE WOULD LIKE TO SEE THE PROJECT DEVELOP AFTER THE CORE FUNDING HAS CEASED • Project to move into other districts • Social enterprise in Kensington • More Funding to approach sustainable model • Additional services created CCTV, Online banking,

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