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Introduction Part

Introduction Part. Contents. Tourism development in the world Tourism development in China. INTERNATIONAL TOURISM DEVELOPMENT. World arrivals by purpose of visit. World’s top tourism destinations. World’s Top 5 Tourism Destinations 2000. International Market Share

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Introduction Part

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  1. Introduction Part

  2. Contents • Tourism development in the world • Tourism development in China

  3. INTERNATIONAL TOURISM DEVELOPMENT

  4. World arrivals by purpose of visit

  5. World’s top tourism destinations

  6. World’s Top 5 Tourism Destinations2000 International Market Share Tourist Arrivals % of World Rank, (thousands) % Change Total, 2000 Country 2000 1999/00 2000 1 France 74,500 2.0 10.7 2 United States 52,700 8.7 7.5 3 Spain 48,500 3.7 6.9 4 Italy 41,200 12.8 5.9 5 China 31,200 15.5 4.5 Source: WTO

  7. World’s Top 5Tourism Earners2000 International Market Share Tourism Receipts % of World Rank, (US$ million) % Change Total, 2000 Country 2000 1999/00 2000 1 United States 83,800 11.9 17.6 2 Spain 31,000 -4.3 6.5 3 France 29,900 -5.1 6.4 4 Italy 27,700 -2.5 5.8 5 United Kingdom 19,300 -4.7 4.0 Source: WTO

  8. Travel and Tourism CanDouble in Size by 2011 • Travel and Tourism will continue to expand faster than the economy as a whole and faster than comparable industries. • By 2011 Travel & Tourism is expected to account for: *Over twice the output at $7.0 trillion*More jobs --- 260 million employees • Growth depends on enlightened government policy Source: WTTC

  9. CHINA TOURISM DEVELOPMENT（1）Inbound Tourism • The mode of China’s tourism development is quite different from that in most of the development countries in the world. • For political and economic purposes, China started its tourism activities based on inbound travel only. As a developing country, China gives priority to inbound tourism for its foreign exchange earnings.

  10. Source: CNTA

  11. CHINA'S TOURISM RECEIPTS 1978-2000

  12. BREAKDOWN OF INTERNATIONAL TOURISM RECEIPTS 2000

  13. BREAKDOWN OF INTERNATIONAL TOURISM RECEIPTS 2000

  14. （2）Domestic tourism • Until the mid-1980s, domestic tourism hardly existed, China gives priority to inbound tourism for its foreign exchange earnings; • To meet the growing demand for leisure travel among China’s own citizens and to encourage personal consumption for economic growth, the central government has issued a number of policies to promote domestic tourism. • In 1992, weeklong holidays were first introduced; • In 1995, a five-day work week was introduced; • Starting in 1999, three weeklong holidays were established around May 1(May Day/Labor Day), October 1 (National Day), and the lunar Spring Festival of Chinese New Year.

  15. China’s Domestic Tourism,1985-2000

  16. Characteristics of domestic tourism • The average length of stay by domestic travelers was four to six days; • Purpose. The majority of domestic visitors were traveling for leisure, recreation and holidays, or visiting friends and relatives; • More than 90% of domestic visitors chose to arrange their trips by themselves; • Occupation. More than one-third visitors are the executives and professionals.

  17. （3） Outbound tourism • Parallel with the development of both incoming and domestic tourism, control of outbound travel has been relaxed, and some Southeast and East Asian countries have become popular destinations for Chinese visitors. • The number of outbound visitors has been increasing with each year; • The number of open destinations is growing now. CNTA has approved 132 overseas tours destinations by the end of January,2007. Chinese citizen can travel to 86 countries and areas. • As a result, China’s tourism accounts will increasingly be more balanced, with tourist flows in both directions. Nowadays, equal attention is paid to both international and domestic tourism in terms of their contribution to local and regional social and economic development within China.

  18. Overseas tours destinations approved byChina National Tourism Administration (CNTA)

  19. Overseas tours destinations approved by CNTA(continued)

  20. Total Number of China's Outbound Travelers in 2000 • In 2000, Chinese outbound travelers totaled 10.4726 million, 13.43% more than 1999. • Among them, business travelers were 4.8418 million, accounting for 46.23%, down 2.51%. • Travelers for private purposes were 5.6309 million accounting for 53.77%, up 31.99%.

  21. Total Number of China's Outbound Travelers in 2000Unit:RMB(yuan)

  22. Main Destinations of Outbound Travelers in 2000 The top 10 destinations for Chinese traveling were: • Hong Kong Special Administrative Region, • Macao Special Administrative Region, • Thailand, • Russia, • Japan, • The Republic of Korea, • The United States, • Singapore, • The Democratic Republic of Korea, • Australia.

  23. Outbound Travelers in 2000

  24. The End! Questions?

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