-:BY :- ATUL KUMAR PORWAL NEW DELHI (INDIA ) Mob .-91-9268170493 E.Mail –heat.element@gmail.com

1. OPPOURNUITY /BUSINESS EXPANSION IN INDIA -:BY :- ATUL KUMAR PORWAL NEW DELHI (INDIA ) Mob .-91-9268170493 E.Mail –heat.element@gmail.com

2. CONTENT DISCUSSION WILL BE FLOW – 1.KNOW EACH OTHER 2.THUMB RULE OF MANAGEMENT 3.OPPOUNUITY IN INDIAN MARKET 4.STRETGY FOR GRABING THE OPPOURNUITY 5.SOME BASIC OF DOING BUSINESS IN INDIA 6.MY PEN

3. ABOUT ME Techno management professional Versatile with management skill Bachelor of Science , Post Gratuduate Diploma in Management /MBA ( Marketing & International business) , Advance Certificate in marketing Well knowned about Tubular heating Element market in India , Having all detail about the client & their Requirement Worked with India s Top heating element manufacturer ,which is working as a Vendor Company for most of the top home appliances manufacture in India Very ambitious , Seeking assignments in Business Development / Market expansionin Growing Market

4. PRODUCT MARKET EXPANSION GRID Tubular heating Element Portfolio planning tool for identifying company growth opportunities INDIA Resource ::- Kotler

5. The Four P ‘S Vs Four C ‘S Product Customer solution TUBULER HEATING ELEMENT Quality ,well finished ,Timely Product Price Customer cost As per BOM Value added REACH /REACH /REACH Place Convenience Local Presence Availability ,Reliability Promotion Communication Direct /SEO/Print Positive Image Creation /Reach

6. SWOT ANALYSIS Strength: - Spec list in tubular heating element - Product Expertise -Large Client base - Quality & Finishing of product • Large Volume facility • Vide Quality approval Weakness: Local Presence Client reach S W

7. SWOT CONTINUE …. O Opportunities: Developing market/High Growth Mkts. Highly demanded market -New profitable market segments A new international market Mkt vacated by ineffective competitor. Threats: - FDI POLICY - New Trade barriers Tarrifsnon-tariffs T

8. HOW TO CATERS THESE OPPOURNUITY ( STRETGY ) Hangzhou Kawai Electric Co. Ltd. PRICE :- Bill Of Material defining Pricing strategy for Indian Market Pls Refer Excel table No. -1 Raw material Cost + Shop floor rejection + Transportation Cost + Fix profit = Selling Price

9. Cont…. Hangzhou Kawai Electric Co. Ltd. PROMOTION Direct Contact with the big player Internet / Online promotion /SEO Industrial Print Media Dealers Meeting ( Network development ) OEM Base Development

10. BUSINESS OPERATION IN INDIA ….. foreign company planning to set up business operations in India may incorporated Entityi) By incorporating a company under the Companies Act,1956 through Joint Ventures; or Wholly Owned Subsidiaries Foreign equity in such Indian companies can be up to 100% depending on the requirements of the investor, subject to equity caps in respect of the area of activities under the Foreign Direct Investment (FDI) policy. Unincorporated Entityi) As a foreign Company through Liaison Office/Representative Office Project Office Branch Office Such offices can undertake activities permitted under the Foreign Exchange Management (Establishment in India of branch or office of other place of business) Regulations,2000.

11. Liaison Office/ Representative Office Liaison office acts as a channel of communication between the principal place of business or head office and entities in India. Liaison office cannot undertake any commercial activity directly or indirectly and cannot, therefore, earn any income in India. Its role is limited to collecting information about possible market opportunities and providing information about the company and its products to prospective Indian customers. It can promote export/import from/to India and also facilitate technical/financial collaboration between parent company and companies in India. Approval for establishing a liaison office in India is granted by Reserve Bank of India (RBI).

12. Project Office Foreign Companies planning to execute specific projects in India can set up temporary project/site offices in India. RBI has now granted general permission to foreign entities to establish Project Offices subject to specified conditions. Such offices can not undertake or carry on any activity other than the activity relating and incidental to execution of the project. Project Offices may remit outside India the surplus of the project on its completion, general permission for which has been granted by the RBI.

13. Branch Office Foreign companies engaged in manufacturing and trading activities abroad are allowed to set up Branch Offices in India for the following purposes: Export/Import of goods Representing the parent company in India and acting as buying/selling agents in India. Rendering technical support to the products supplied by the parent/ group companies. A branch office is not allowed to carry out manufacturing activities on its own but is permitted to subcontract these to an Indian manufacturer. A branch office is not allowed to carry out manufacturing activities on its own but is permitted to subcontract these to an Indian manufacturer Branch Offices established with the approval of RBI, may remit outside India profit of the branch, net of applicable Indian taxes and subject to RBI guidelines Permission for setting up branch offices is granted by the Reserve Bank of India (RBI).

14. What is the procedure for receiving Foreign Direct Investment in an Indian company i-Automatic Route ii - Government Route

15. My pen …… Thanks for approaching Indian Market . As per my experience In Indian market there is lot of potential in indian market for tubular heating element , which is specialization of KAWAI . For catering Indian market there is only one formula REACH , REACH & REACH . Its , my desire to work with …….because Its have large product range with variable option & world class quality approval . If KAWAI appoint me for their sales & marketing for Indian Market , It will be fruit full for both of us . I will put my best effort to make reach of KAWAI to their perspective customer

16. Hangzhou Kawai Electric Co. Ltd. Thanks …… Question Please ? ATUL KUMAR PORWAL 91-9268170493 Heat.element@gmail.com