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Digital Switchover UK

Digital Switchover UK. 2007 - 2013. What?. Digital switchover or analogue switchoff Nationwide German/Finnish switchovers already underway US 2009 Japan 2011 UK 2013 (expected). Why?. Better quality pictures and sound More channels Greater efficiency (frees up airwaves) Fairer??.

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Digital Switchover UK

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  1. Digital Switchover UK 2007 - 2013

  2. What? • Digital switchover or analogue switchoff • Nationwide • German/Finnish switchovers already underway • US 2009 • Japan 2011 • UK 2013 (expected)

  3. Why? • Better quality pictures and sound • More channels • Greater efficiency (frees up airwaves) • Fairer??

  4. How? • Digital UK • Region by region starting with Whitehaven and Copeland • Massive awareness campaign • Extra help for over 75s

  5. When and where?

  6. Other factors • Size of area • Number of transmitters • Number of analogue viewers

  7. Negative implications • ‘Blocking’ • Lack of Freeview in some areas

  8. Conclusions • Necessary • A continued love affair with the TV • Dan’s theory

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