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Building E-Commerce Sites With Shopify. Lance Ball lance@shovelpunks.com. Who is Lance?. Software developer - 15 years Web designer - when required Asheville resident - 6 years
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Building E-Commerce Sites With Shopify Lance Ball lance@shovelpunks.com
Who is Lance? • Software developer - 15 years • Web designer - when required • Asheville resident - 6 years A sometime entrepreneur, I started Locomotivity coworking, and Shovelpunks, Inc., a web development company. Now I'm with Red Hat building apps in the cloud.
What is Shopify? • Hosted ecommerce • Written in Rails • Top-notch development team • Fully customizable • Uses Liquid templates • Many excellent features
Some Features • Integration with shipping providers such as UPS, FedEx and USPS • Inventory management • Custom domains • Blogs and Pages • SSL • Discount Codes • Flexible categories and product variants • Nice integration with Google Products, AdWords and Website Optimizer • Integration with multiple fulfillment services
Pros Templates are simple Never have to worry about server maintenance and upgrades Full featured Professional phone support Excellent SEO & usability Administration interface is easy to use Hosted in the cloud Lots of templates and 3rd party applications available Cons Potentially expensive Digital products require 3rd party add-on Some rigidity with shipping and taxes Design constraints during checkout You don't "own" the server (but who wants to!?) Pros and Cons
Two Examples Tupelo Honey Cafe http://shop.tupelohoneycafe.com Arts of Asheville http://www.artsofasheville.com