Career Education Trends & Research 2007

1. Career Education Trends & Research2007 Presented by: Michael J. Cooney

17. Career Education Sector Growth 2% of Higher Education 1995 8% of Higher Education 2007 The College Board October 2007

18. Accessibility 40% of college freshmen need remedial work Affordability Increased need-based aid and simpler applications Accountability Voluntary reporting of cost, quality and outcomes Accreditation What is the role, function and future of accreditation Articulation When and how should credits be transferred?

19. EDUCATIONAL OUTCOMES Measuring Student Achievement Accrediting Agencies State Regulatory Agencies College & University Affiliate Groups

20. What’s Happening • in the Career College Sector? • End of hyper-growth in the sector • Lead cost growing • Market expansion has peaked • Tuition increases under scrutiny • Transparency for all of higher education • Non-profits and public institutions are getting • better at marketing • Bricks and clicks, here come the big publics

21. Sector Challenges: • High employment • No new technology • No new societal trend • New student behaviors • Tuition growth beyond funding available

22. Massage Therapy Programs

23. THE POPULATION NUMBERS

24. 419,000,000Americans in 2050Census Bureau Projects Tripling of Hispanic and Asian Populations in 50 Years Non-Hispanic Whites May Drop to Half of Total Population

26. Immigration patterns have changed dramatically over the past 100 years. New immigrants to the U.S. are quite diverse with respect to their country of origin. 100% 80% Asia Central/SouthAmerica 60% Canada Proportions Europe Australia andNew Zealand 40% Africa 20% 0% 1820–1940 1951–60 1971–80 1991-96 Years

29. Why Go To College • Greatest Changes: • To make more money • 49.9% in 1976 • 64.9% in 1985 • 69.0% in 2006 • To prepare for graduate/ • professional school • 34.9% in 1971 • 57.7% in 2006

30. Higher Education System Failure: Education for the Rich Three-quarters of students at top colleges come from the Top socioeconomic quartile, with only one-tenth from the Poorer half and 3 percent from the bottom quartile. The Century Foundation, 2004

31. Higher Education System Failure: Community Colleges: High Hopes & Harsh Realities The reality is that less than a third of students who hope to earn a credential from a community college or transfer to a four-year college or university actually do so. Community College Week May 7, 2007

32. Trends That Are ImpactingHigher Education Growing Gender Gap • 2002 – Women made up 57 percent of the nation’s 16.6 million students • Between 2002 and 2014: • Male enrollment is projected to increase 12 percent • Female enrollment is projected to increase 21 percent • Total enrollment is projected to increase 17 percent to total 19.5 million Inside Higher Ed 9/12/05

33. First Generation College • Students • Lower perceived level of family support • Lower level of importance of college • Less knowledge of college environment • & college values

34. First Generation College • Students • College Culture Shock • “The Double Assignment” • Conflict between core family values & • College upwardly mobile values • 75% of student leave institutes because • they do not feel socially integrated.

35. Attitudes, Values, & Behaviors Acquired in the process of higher education maybe more valuable than “book learning.”

36. Parental Encouragement Best predictor of Post-Secondary Aspirations For all students First generation students are more than twice as likely than non-first-generation students to leave four-year institutions before the second year.

37. High School Curriculum Best predictor of Post-Secondary Success For all students Persistence in college is directly related to the rigor of high school curriculum

38. High School Grades Better indicator of future college success than SAT scores There is a high correlation between SAT scores and socioeconomic status

39. First Generation College StudentsPostsecondary Access, Persistence, and Attainment • Over estimate the cost and selectivity of postsecondary education • Fail to fully utilize the financial aid available • Require more assistance in the enrollment process • Need small classes and one-to-one instruction • Succeed best when given short term goals • Require assistance in Visualizing Success & Integrating Experience

40. The “Success” Experience Student Engagement is critical The Gallup Poll

41. The“Success”Experience Student Engagement is critical More than 70% of the U.S. workforce are not engaged in their jobs. Students can not be more engaged with the institution than the faculty and staff. The Gallup Poll

42. The“Success”Experience Student Engagement is critical Creating a sense of belonging drives critical outcomes such as student engagement, retention, learning outcomes, and graduation rates The Gallup Poll

43. Students Know… • It’s all about: Culture Structure Caring

44. The only real measure of career education is: Positive Student Outcomes