Virtual World Avatar

1. Virtual World Avatar Team # 2: Hillary Haenes, Kathy Marie Cabrera, Tim Chong, Kristy Phillips, Lorena Rogel, Alex Zuniga

2. Female, Italian/Irish, 42 Dark brown medium hair, brown eyes, olive skin, athletic body, 5’4 Income: $62,500Newly divorced, 2 Daughters (17) & (21)Full custody of 17-year-old Non-practicing Catholic Bachelor’s in Political Science from Boston UniversityResides in Boston, MassachusettsLives in city in ex-husband’s apartment with both daughtersOccupation: ParalegalReceives child support and (Alimony)? Isabella Petrovsky Real World Demographics

3. Stephanie Summers “Blondie” Female, Swedish/German, 22Long straight blonde hair, blue eyes, always tan, skinny with curves, 5’8Income: $7,000 Monthly allowance on Daddy’s American Express Black Card(Receives extra money for Christmas and Birthdays)Single, no children, Only child (Daddy’s Princess) Parents still marriedNon-denominational Christian Student at FIDM studying Fashion Design and MerchandisingOwns and resides in West Hollywood 3-bedroom house with pool off Sunset Blvd. with BFF roommateOccupation: Interns/volunteers (whenever she wants) with Celebrity Stylist Rachel Zoe

4. Recently joined 24-Hour Fitness Gym and hired trainer Likes trying new recipes Often Browses Barnes & Noble Bookstore Attends PTA Meetings Meets friends at local coffee shop once a week Watches Tennis Shops for necessities, home furnishing sAttends work-related social events Psychographics Activities SHOPPING! – Designer boutiques/Beverly Center Regular Spa Visits Attends Club openings in L.A. and Vegas Luxurious vacations – Italy, Bahamas, France, Greece Lives in Malibu beach house during the summer Yoga, Pilates, workouts with trainer Plays tennis at country club Member of PETA

5. Psychographics Interests Fashion – style is business/conservative, goes for comfort Spends time with daughters Reads gossip/celebrity tabloids, daily newspaper Watches Food Network for cooking tips Drives Toyota Camry Facebook – to keep track of daughters, friends, family Pet cat – Bubbles Drinks wine – social drinker Re-decorates home now that newly divorced Achievements – “Paralegal of the Year” Fashion – wears expensive designer labels, latest fashions off the runway Attends Fashion Week in NYC Spends free-time shopping, gossiping with friends TMZ, E-News, Vogue, Elle, Vanity Fair, Harper’s Bazaar Like to bake cupcakes Drives Lexus Hybrid SUV No job – could care less about working because Daddy pays for everything, interns with Rachel Zoe Likes animals, but does not clean after them – has a Chihuahua named Ginger Wannabe vegetarian Enjoys drinking Lemon Drop Martinis with friends Graduated from Beverly Hills High School – voted “Most Popular” and “Prom Queen”

6. Independent Party – supports women’s rights, gay rights, but believes people should pay for own health care – however leans more left Feels powerful at work, but could lose a few unwanted pounds to feel more confident Health conscious Cares about organizations that help children’s education Culture – big on Italian food and spending time with family Values higher education Business/job – important Democratic Party – believes animals should be treated like humans, PETA member, tries to be eco-friendly – registered to this party because young and impressionable Thinks she is “God’s gift”– self-centered Loves makeup, hair, and skin products and thinks they are necessities Education – takes fashion school seriously, but does not want a job now Thinks people should take care of their bodies and make healthy food choices Believes if people want to feel better about themselves, they should get plastic surgery (Daddy is a plastic surgeon) Psychographics Opinions

7. Virtual Brands Purchased/Used • Visa Black Card • Lexus Hybrid SUV • FIDM • Coffee Bean & Tea Leaf • Hummer Limo • Starbucks • iPod Touch • Juicy Couture Velour Tracksuit • UGG Boots • iPhone 3GS • Dior Sunglasses • Aveda Spa • Hamamori Restaurant – Sushi Bar • Dolce & Gabbana • Christian Louboutin • Michael Kors – Very Hollywood Perfume • Tiffany & Co. Jewelry • Chanel • Nordstrom • Intermix • Beso – Hollywood Private Dining • Chateau Marmont

8. Shopping Spree SHOPPING! – designer boutiques/Beverly Center Regular spa visits Constantly on iPhone 3GS Attends club openings in L.A. and Vegas Meets friends at a nearby Coffee Bean & Tea Leaf twice a week Luxurious vacations – Italy, Bahamas, France, Greece Lives in Malibu beach house during the summer, loves to tan on the beach Yoga, Pilates, workouts with trainer Likes to dance at clubs Plays tennis at country club Member of PETA Fashion – wears expensive designer labels, latest fashions off the runway Attends Fashion Week in NYC Spends free-time shopping, gossiping with friends TMZ, E-News, Vogue, Elle, Vanity Fair, Harper’s Bazaar Like to bake cupcakes Drives Lexus Hybrid SUV No job – could care less about working because Daddy pays for everything, interns with Rachel Zoe Likes animals, but does not clean after them – has a Chihuahua named Ginger Wannabe vegetarian Enjoys drinking Lemon Drop Martinis with friends Graduated from Beverly Hills High School – voted “Most Popular” and “Prom Queen” Democratic Party – believes animals should be treated like humans, PETA member, tries to be eco-friendly – registered to this party because young and impressionable Thinks she is “God’s gift”– self-centered Loves makeup, hair, and skin products and thinks they are necessities Education – takes fashion school seriously, but does not want a job now Thinks people should take care of their bodies and make healthy food choices Believes if people want to feel better about themselves, they should get plastic surgery (Daddy is a plastic surgeon)

9. Real World & Virtual World Profile Motivations

10. Real World Profile Ability

11. Virtual World Profile Ability