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Home Use. Medical & Physical Therapy Use. Professional Athletes and Body Builders. Isolate and Grow. Strengthen current base market. Look for growth in potential target markets. The GYM sales are the foundation to build, develop and fund business opportunities. . ii SOLATOR. REHAB.
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Home Use Medical & Physical Therapy Use Professional Athletes and Body Builders Isolate and Grow • Strengthen current base market. • Look for growth in potential target markets. • The GYM sales are the foundation to build, develop and fund business opportunities.
iiSOLATOR REHAB Rehab Industry Outlook • Therapy market expected to expand 30% to the year 2018 • Potential with market growth • 10k baby boomers turn 65 daily • Will continue for 19 years
iiSOLATOR REHAB Industry Outlook • Athletic • 25% of all athletic injuries are to hand or wrist • Orthopedic • Chiropractic • 90% of men and 80% of women older than 70 yrs have arthritis in their hands • Work Related • 25% of all work injuries are to upper extremities ( 1 in 6 are hand) • Disability • War Veterans or amputees
iiSOLATOR REHAB The Opportunity and Value Position • Isolator has significant potential in markets including: • Young/Old People • Athletic/Non-athletic • Disabled
iiSOLATOR REHAB Target Market • The Target Market includes: • Sports Medicine • Physical Therapy • Occupational Therapy • Chiropractic
iiSOLATOR REHAB COMPETITION • Flexsolate: • Entered the market over three years ago • “Grip free” cuff • Extensive testing at North Idaho • Bio-Performance Institute • Just introduced “Gym in a Bag” • Cheaper product • Endorsed by Kim Lyons- “The Biggest Loser”, Gunter Schlierkamp, former “Mr. Universe.”
iiSOLATOR REHAB Other Opportunities REHAB • OT Professional Organizations • The American Occupational Therapy Association • PT Professional Organizations • The American Physical Therapy Association • Trade journals and magazines
iiSOLATOR REHAB Recommendations • Continue to build network • Professional endorsement • Aesthetic Website • Develop product brochure • Product demos in rehab settings • Trial program with rehab • Legal waiver • Credentialed Continuing Education program/seminar • Research on EMGs with a credentialed professional • Vendor association • www.Sammonspreston.com • Future product development