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SUITCASE RECRUITING

Explore the challenges and opportunities of international college recruiting, including budget considerations, market trends, group versus individual travel, and various study fairs worldwide.

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SUITCASE RECRUITING

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  1. SUITCASE RECRUITING How in the “WORLD” are we supposed to accomplish this?

  2. Are we ready for this? • Do we have the resources? • Budget – travel costs • International promotional materials • International brochure • Website – online application • Time and budget to follow up • Services to support enrolled students • Are we in it for the long term?

  3. Where in the world should we go? • Market trends • Open Doors -http://opendoors.iienetwork.org/

  4. Examine your current population • Referrals and recommendations • Connections • Church affiliations • Overseas programs • Partner or sister schools

  5. Group Travel Arrangements already made Exposure to more students and advisors Benefits from networking with colleagues Individual Travel Get to plan your own schedule Go at your own pace More individual time with students Costs??? In a group or on my own?

  6. How do I choose a tour? • Where do you want to go? • What are your priorities? • School visits • Fairs • Counselor contacts • Graduate vs. undergraduate students

  7. What type of schools are represented on the tour? • What is the cost? • Everything included • Fair only

  8. U.S.A. Study Fairs around the World www.usjournal.com/en/students/info/fairs.html Imagine Study USA, Mexico City November 11-14, 2004 Caribbean College Fairs, Dominica November 13, 2004 a2 International Education Fairs, Istanbul November 20-21, 2004 MasterMatch, via Scope on the Globe, Utrecht January 25, 2005 The MBA Tour, New Delhi January 26, 2005 Linden Educational Tour, Mumbai February 19, 2005 U.S. Educational Group Fair, Cairo February 19-20, 2005 AACC Recruitment Fairs: Hong Kong February 2, 2005 EXPO Latin America Road Show March 2, 2005

  9. Are there options closer to home? • Embassy Visits • Linden Washington Program • Individual or small-group visits • Backyard Recruiting • Community Colleges • ESL Centers • NAFSA Conference – Seattle, May 2005 • Networking with OSEAS

  10. How did we do? • Develop tracking system for applications and enrollment • Evaluate contacts • Continue to gauge market • Give it time!!! • 3 –5 year rule

  11. Thank you and Good Luck!!

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