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Viewers “Chat” About TV Programs Frequently… 6 out of 10 Discuss a Few Times a Week or More

Viewers “Chat” About TV Programs Frequently… 6 out of 10 Discuss a Few Times a Week or More . How Often Do you Chat / Post / Tweet About a Show While Watching TV? (A18-49). Teens & Young Adults are even higher daily users: 40% of Teens 41% of 18-24 39% of 25-34 27% of 35+.

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Viewers “Chat” About TV Programs Frequently… 6 out of 10 Discuss a Few Times a Week or More

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  1. Viewers “Chat” About TV Programs Frequently… 6 out of 10 Discuss a Few Times a Week or More How Often Do you Chat / Post / Tweet About a Show While Watching TV? (A18-49) • Teens & Young Adults are even higher daily users: • 40% of Teens • 41%of 18-24 • 39% of 25-34 • 27% of 35+ Less than once a wk: 61% chat / post / tweet a few times a week or more About once a week: Few times a week: CAB Custom Study, Video Nation: Anytime, Anywhere, Anyplace BASE: Respondents who engage in Social TV 600 How often do you do each of the following while watching television? Please think about these activities as directly related to the show or an advertisement you are watching.

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